Small Business Owners Audience in United States

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Small Business Owners has an estimated audience of 1,225,259 people in United States. 52.7% are female, 47.3% are male, average age 31.2. Top regions: California, New York, Texas.

The average Small Business Owners fan in United States is 31.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas.

Category: Business & Career · Type: Topic

Demographics of Small Business Owners fans

Demographic split for Small Business Owners audience in United States
MetricValue
Female52.7%
Male47.3%
Average age31.2
Estimated audience size1,225,259

Top regions in United States

Top regions ranked by reach for Small Business Owners in United States
RegionReachAffinity
California162,7721.21×
New York90,0921.32×
Texas89,1530.85×
Florida80,8920.98×
North Carolina38,7641.05×
Georgia37,3510.99×
Illinois36,3430.89×
Pennsylvania31,4170.76×
Indiana29,7781.33×
New Jersey28,6130.92×
Ohio25,7380.68×
Michigan24,5240.77×
Virginia23,1290.77×
Massachusetts22,5360.93×
Arizona21,0370.84×
Washington19,4850.79×
Tennessee18,4690.75×
Missouri17,6870.9×
Colorado17,5500.91×
Maryland16,6760.79×
Alabama16,3710.96×
South Carolina15,4850.84×
Oklahoma14,0191.03×
Minnesota12,6860.72×
Louisiana12,0330.76×
Oregon11,8790.85×
Wisconsin10,1940.55×
Utah9,4460.86×
Connecticut9,0010.73×
Kentucky8,4560.55×
Nevada8,2510.7×
Mississippi7,8080.77×
Iowa7,1590.71×
Kansas7,1440.74×
Arkansas6,9360.69×
Washington, District of Columbia6,8531.86×
Idaho5,5550.9×
Hawaii5,3071.01×
Nebraska5,2000.85×
West Virginia5,1560.9×
Alaska5,1461.96×
Maine5,1251.17×
Montana4,4861.32×
South Dakota4,4271.56×
North Dakota4,3111.71×
New Hampshire4,2490.88×
Wyoming4,1712.3×
New Mexico4,1390.67×
Rhode Island4,1021.05×
Vermont4,0351.88×

Worldwide distribution

Worldwide audience distribution share by country for Small Business Owners
CountryShare
United States19.5%
Ukraine7.8%
Canada4.1%

See Small Business Owners audiences in other countries

More Business & Career audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Small Business Owners. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.