Strongbow (cider) Audience in United States
Strongbow (cider) has an estimated audience of 313,166 people in United States. 50.1% are female, 49.9% are male, average age 36.9. Top regions: California, Florida, Texas.
The average Strongbow (cider) fan in United States is 36.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Demographically, the Strongbow (cider) audience skews balanced with an average age of 36.9, and over-indexes on personality traits such as Indulgence, Luxury Orientation.
Category: Food & Beverages · Type: Brand · Subtype: Beer
Demographics of Strongbow (cider) fans
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 36.9 |
| Estimated audience size | 313,166 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 39,599 | 1.15× |
| Florida | 28,613 | 1.35× |
| Texas | 27,892 | 1.04× |
| New York | 16,976 | 0.97× |
| Georgia | 13,144 | 1.36× |
| Ohio | 11,873 | 1.23× |
| Illinois | 11,534 | 1.11× |
| Arizona | 11,509 | 1.8× |
| Pennsylvania | 10,434 | 0.99× |
| Michigan | 9,133 | 1.12× |
| North Carolina | 8,128 | 0.86× |
| Virginia | 7,782 | 1.02× |
| New Jersey | 7,325 | 0.92× |
| Minnesota | 6,901 | 1.54× |
| Indiana | 6,781 | 1.19× |
| Washington | 6,248 | 0.99× |
| Colorado | 6,189 | 1.25× |
| Massachusetts | 6,143 | 1× |
| Wisconsin | 5,441 | 1.15× |
| Tennessee | 5,367 | 0.85× |
| Maryland | 5,296 | 0.98× |
| Kentucky | 4,276 | 1.09× |
| Missouri | 4,207 | 0.83× |
| South Carolina | 3,806 | 0.81× |
| Oklahoma | 3,681 | 1.06× |
| Alabama | 3,392 | 0.78× |
| Connecticut | 3,326 | 1.06× |
| Oregon | 2,944 | 0.82× |
| Utah | 2,926 | 1.04× |
| Iowa | 2,816 | 1.09× |
| Nevada | 2,798 | 0.92× |
| Louisiana | 2,779 | 0.69× |
| Kansas | 2,224 | 0.9× |
| Washington, District of Columbia | 1,711 | 1.82× |
| Arkansas | 1,666 | 0.65× |
| Nebraska | 1,388 | 0.88× |
| New Mexico | 1,335 | 0.85× |
| Mississippi | 1,181 | 0.46× |
| Idaho | 1,006 | 0.64× |
| Alaska | 973 | 1.45× |
| Rhode Island | 958 | 0.96× |
| Delaware | 940 | 1.09× |
| West Virginia | 917 | 0.63× |
| Hawaii | 910 | 0.68× |
| New Hampshire | 803 | 0.65× |
| Maine | 730 | 0.65× |
| Montana | 648 | 0.75× |
| South Dakota | 591 | 0.82× |
| North Dakota | 575 | 0.89× |
| Wyoming | 557 | 1.2× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 4.6 |
| Luxury Orientation | PREMIUM | 2.48 |
| Family Orientation | CONSERVATISM | 1.81 |
| Risk Appetite | THRILL | 1.53 |
| Career Orientation | POWER | 1.48 |
| Price Sensitivity | PREMIUM | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.7% |
| United Kingdom | 16.1% |
| Mexico | 12.3% |
See Strongbow (cider) audiences in other countries
More Beer audiences in United States
- Budweiser (3,487,859)
- Coors Light (2,677,237)
- Guinness (2,514,089)
- Heineken (2,388,133)
- Miller Lite (2,271,577)
How to read this data
Audience size is the estimated number of people in United States who actively search for Strongbow (cider). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.