Sun hat Audience in United States
Sun hat has an estimated audience of 407,162 people in United States. 78.6% are female, 21.4% are male, average age 48.7. Top regions: California, Texas, Florida.
The average Sun hat fan in United States is 48.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Fashion & Accessoires · Type: Topic
Demographics of Sun hat fans
| Metric | Value |
|---|---|
| Female | 78.6% |
| Male | 21.4% |
| Average age | 48.7 |
| Estimated audience size | 407,162 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 67,886 | 1.52× |
| Texas | 34,970 | 1.0× |
| Florida | 26,056 | 0.95× |
| New York | 23,979 | 1.05× |
| Arizona | 14,030 | 1.69× |
| Illinois | 13,734 | 1.01× |
| Pennsylvania | 11,856 | 0.86× |
| North Carolina | 11,730 | 0.96× |
| Georgia | 11,417 | 0.91× |
| Washington | 10,943 | 1.34× |
| Ohio | 10,885 | 0.87× |
| Michigan | 10,165 | 0.95× |
| Virginia | 9,176 | 0.93× |
| New Jersey | 8,624 | 0.83× |
| Massachusetts | 8,018 | 1.0× |
| Colorado | 7,930 | 1.24× |
| Tennessee | 7,542 | 0.92× |
| Indiana | 6,489 | 0.87× |
| Missouri | 6,453 | 0.98× |
| Oregon | 6,277 | 1.35× |
| Minnesota | 6,113 | 1.05× |
| Wisconsin | 5,943 | 0.97× |
| Maryland | 5,850 | 0.84× |
| South Carolina | 5,516 | 0.9× |
| Alabama | 5,215 | 0.92× |
| Kentucky | 4,616 | 0.9× |
| Louisiana | 4,570 | 0.87× |
| Utah | 4,332 | 1.19× |
| Oklahoma | 4,150 | 0.92× |
| Nevada | 4,100 | 1.04× |
| Connecticut | 3,639 | 0.89× |
| Kansas | 3,200 | 1.0× |
| Iowa | 3,075 | 0.92× |
| Arkansas | 2,992 | 0.89× |
| Mississippi | 2,622 | 0.78× |
| Idaho | 2,409 | 1.18× |
| New Mexico | 2,334 | 1.14× |
| Hawaii | 2,173 | 1.24× |
| Nebraska | 2,084 | 1.02× |
| Maine | 1,585 | 1.09× |
| New Hampshire | 1,459 | 0.91× |
| West Virginia | 1,445 | 0.76× |
| Montana | 1,369 | 1.21× |
| Washington, District of Columbia | 1,219 | 1.0× |
| Rhode Island | 1,164 | 0.9× |
| Delaware | 853 | 0.76× |
| Alaska | 785 | 0.9× |
| South Dakota | 778 | 0.83× |
| Vermont | 743 | 1.04× |
| North Dakota | 679 | 0.81× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 49.6% |
| United Kingdom | 5.6% |
| Australia | 5.6% |
See Sun hat audiences in other countries
More Fashion & Accessoires audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sun hat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.