A data profile of the people who buy, follow and care about Superbike racing in United States — modelled from more than twelve digital signal sources. Superbike racing has an estimated audience of 653,467 people in United States.
The average Superbike racing fan in United States is 37.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
The key figures that characterise the Superbike racing profile in United States.
21.1% are female, 78.9% are male, average age 37.0.
| Metric | Value |
|---|---|
| Female | 21.1% |
| Male | 78.9% |
| Average age | 37.0 |
| Estimated audience size | 653,467 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 17% |
of the worldwide Superbike racing audience comes from United States.
| Country | Share |
|---|---|
| Italy | 15.4% |
| United States | 12.4% |
| United Kingdom | 10.0% |
Where the Superbike racing audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~2K | 1.46× | |
| 02 | Indiana | ~20K | 1.34× | |
| 03 | Vermont | ~1K | 1.24× | |
| 04 | South Dakota | ~2K | 1.23× | |
| 05 | North Dakota | ~2K | 1.23× | |
| 06 | Florida | ~50K | 1.10× | |
| 07 | Montana | ~2K | 1.10× | |
| 08 | California | ~80K | 1.07× | |
| 09 | Utah | ~6K | 1.06× | |
| 10 | Maine | ~2K | 1.03× | |
| 11 | Rhode Island | ~2K | 1.03× | |
| 12 | West Virginia | ~3K | 1.02× | |
| 13 | Washington | ~10K | 1.01× | |
| 14 | Wisconsin | ~10K | 1.01× | |
| 15 | Oregon | ~8K | 1.01× | |
| 16 | Delaware | ~2K | 1.01× | |
| 17 | Idaho | ~3K | 1.00× | |
| 18 | Kentucky | ~8K | 0.99× | |
| 19 | New Hampshire | ~3K | 0.99× | |
| 20 | Hawaii | ~3K | 0.97× | |
| 21 | Oklahoma | ~7K | 0.96× | |
| 22 | Nevada | ~6K | 0.96× | |
| 23 | Arkansas | ~5K | 0.96× | |
| 24 | Nebraska | ~3K | 0.96× | |
| 25 | Virginia | ~20K | 0.95× | |
| 26 | Missouri | ~10K | 0.95× | |
| 27 | New Mexico | ~3K | 0.95× | |
| 28 | Washington, District of Columbia | ~2K | 0.95× | |
| 29 | New York | ~30K | 0.94× | |
| 30 | Georgia | ~20K | 0.94× | |
| 31 | Kansas | ~5K | 0.94× | |
| 32 | Texas | ~50K | 0.93× | |
| 33 | Mississippi | ~5K | 0.93× | |
| 34 | Ohio | ~20K | 0.91× | |
| 35 | Minnesota | ~8K | 0.90× | |
| 36 | Alabama | ~8K | 0.90× | |
| 37 | Iowa | ~5K | 0.90× | |
| 38 | Colorado | ~9K | 0.89× | |
| 39 | South Carolina | ~9K | 0.89× | |
| 40 | Louisiana | ~7K | 0.89× | |
| 41 | North Carolina | ~20K | 0.88× | |
| 42 | New Jersey | ~10K | 0.87× | |
| 43 | Arizona | ~10K | 0.87× | |
| 44 | Connecticut | ~6K | 0.87× | |
| 45 | Tennessee | ~10K | 0.86× | |
| 46 | Maryland | ~9K | 0.82× | |
| 47 | Michigan | ~10K | 0.81× | |
| 48 | Pennsylvania | ~20K | 0.80× | |
| 49 | Illinois | ~20K | 0.80× | |
| 50 | Massachusetts | ~10K | 0.77× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Superbike racing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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