The Idealist Audience in United States
The Idealist has an estimated audience of 2,915,045 people in United States. 68.5% are female, 31.5% are male, average age 36.4. Top regions: New York, California, Illinois. Top brand affinities: Temple Grandin, Ural Mountains, Cachorros, Mount Takao, Canino.
The average The Idealist fan in United States is 36.4 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Illinois. Top brand affinities include Temple Grandin, Ural Mountains, Cachorros, with strongest over-indexing on Temple Grandin (1.57× the country average). Demographically, the The Idealist audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Mindfulness, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 17 brand affinities and 42 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of The Idealist fans
| Metric | Value |
|---|---|
| Female | 68.5% |
| Male | 31.5% |
| Average age | 36.4 |
| Estimated audience size | 2,915,045 |
Audience persona
The typical The Idealist fan in United States is more female, around 36.4 years old, with strong Mindfulness tendencies and a notable affinity for Temple Grandin.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 135,896 | 0.83× |
| California | 132,094 | 0.41× |
| Illinois | 99,719 | 1.03× |
| Massachusetts | 53,484 | 0.93× |
| Washington | 48,729 | 0.83× |
| Maryland | 48,019 | 0.96× |
| Texas | 44,117 | 0.18× |
| Washington, District of Columbia | 37,951 | 4.33× |
| Pennsylvania | 36,728 | 0.37× |
| New Jersey | 35,006 | 0.47× |
| Florida | 31,694 | 0.16× |
| Louisiana | 30,755 | 0.82× |
| Arkansas | 30,730 | 1.28× |
| North Carolina | 30,665 | 0.35× |
| Oklahoma | 30,052 | 0.93× |
| Kentucky | 29,576 | 0.81× |
| Alabama | 28,628 | 0.7× |
| West Virginia | 28,556 | 2.1× |
| Tennessee | 27,273 | 0.47× |
| South Carolina | 27,078 | 0.62× |
| Indiana | 26,383 | 0.5× |
| Kansas | 26,376 | 1.15× |
| Idaho | 26,370 | 1.8× |
| Missouri | 25,551 | 0.54× |
| Iowa | 25,040 | 1.04× |
| Ohio | 24,433 | 0.27× |
| Georgia | 24,333 | 0.27× |
| Michigan | 24,323 | 0.32× |
| Wisconsin | 24,193 | 0.55× |
| Virginia | 24,131 | 0.34× |
| Arizona | 23,299 | 0.39× |
| Nebraska | 23,040 | 1.58× |
| Connecticut | 23,005 | 0.79× |
| New Mexico | 22,920 | 1.57× |
| Nevada | 22,846 | 0.81× |
| Rhode Island | 22,720 | 2.45× |
| Maine | 22,706 | 2.17× |
| Oregon | 22,554 | 0.67× |
| Utah | 22,419 | 0.86× |
| Vermont | 22,347 | 4.37× |
| Minnesota | 21,616 | 0.52× |
| Colorado | 20,826 | 0.45× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Temple Grandin | 1.57× | Literature |
| Ural Mountains | 2.59× | Travel & Leisure |
| Cachorros | 1.8× | Pets & Animals |
| Mount Takao | 1.77× | Travel & Leisure |
| Canino | 1.54× | Travel & Leisure |
| VBulletin | 5× | Internet & Social Media |
| El Palomar, Buenos Aires | 2.21× | Travel & Leisure |
| JBM | 1.73× | Music & Radio |
| Echorouk | 1.97× | News |
| Cagnes-sur-Mer | 1.57× | Travel & Leisure |
| Bula, Camarines Sur | 1.91× | Travel & Leisure |
| Dona Ivone Lara | 3.75× | Music & Radio |
| Tania Cagnotto | 2.16× | Sports |
| Cadillac Sky | 1.88× | Cars & Mobility |
| University of Caxias do Sul | 1.57× | Business & Career |
| Ariovaldo Carlos Jr | 1.52× | |
| Non-RAID drive architectures | 1.77× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.39 |
| Career Orientation | POWER | 1.25 |
| Travelling | THRILL | 1.24 |
| Tradition | CONSERVATISM | 1.23 |
| Quality Awareness | PREMIUM | 1.21 |
| Extroversion | THRILL | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 76.6% |
| Spain | 19.7% |
| France | 2.3% |
See The Idealist audiences in other countries
More Movies & TV audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does The Idealist have in United States?
The Idealist has an estimated audience of 2,915,045 people in United States, concentrated in New York and California.
What is the gender split and age of The Idealist fans?
68.5% of The Idealist fans are female, 31.5% are male, with an average age of 36.4 years.
Which brands do The Idealist fans like most?
The Idealist fans show strongest brand affinity for Temple Grandin (1.57×), Ural Mountains (2.59×), and Cachorros (1.8×) over the country average.
Where do The Idealist fans live in United States?
The Idealist fans in United States are most concentrated in New York (reach 135,896), California (reach 132,094), and Illinois (reach 99,719). These three regions account for the largest share of the active audience.
What other brands do The Idealist fans also like?
Beyond The Idealist itself, the audience over-indexes on Ural Mountains (2.59×), Cachorros (1.8×), Mount Takao (1.77×), and Canino (1.54×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for The Idealist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.