The Incredible Hulk (film) Audience in United States

The Incredible Hulk (film) logo

The Incredible Hulk (film) has an estimated audience of 2,289,286 people in United States. 34.6% are female, 65.4% are male, average age 34.8. Top regions: California, Texas, Florida. Top brand affinities: Peacemaker, Superman (TV series), Superman, Guardians of the Galaxy (film), Godzilla.

The average The Incredible Hulk (film) fan in United States is 34.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Peacemaker, Superman (TV series), Superman, with strongest over-indexing on Peacemaker (10.01× the country average). Demographically, the The Incredible Hulk (film) audience skews more male with an average age of 34.8, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Incredible Hulk (film) fans

Demographic split for The Incredible Hulk (film) audience in United States
MetricValue
Female34.6%
Male65.4%
Average age34.8
Estimated audience size2,289,286

Audience persona

The typical The Incredible Hulk (film) fan in United States is more male, around 34.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Peacemaker.

Top regions in United States

Top regions ranked by reach for The Incredible Hulk (film) in United States
RegionReachAffinity
California293,7061.17×
Texas257,8721.31×
Florida167,6861.08×
New York118,3560.93×
Illinois80,4721.06×
Georgia78,1271.11×
North Carolina75,2151.09×
Ohio74,9101.06×
Pennsylvania72,8170.94×
Michigan62,7031.05×
Arizona55,2891.18×
Virginia53,5480.96×
New Jersey53,5100.92×
Tennessee50,1281.09×
Indiana46,6451.12×
Washington43,5470.95×
Missouri40,4791.1×
South Carolina36,3821.06×
Maryland35,7240.91×
Massachusetts35,2490.78×
Colorado34,2110.95×
Alabama33,2761.04×
Oklahoma32,6731.29×
Kentucky32,5861.14×
Wisconsin32,4340.94×
Louisiana30,5441.03×
Minnesota29,2510.89×
Utah26,8431.31×
Oregon25,7890.98×
Nevada23,9151.08×
Arkansas23,1341.23×
Mississippi20,9911.11×
Kansas20,1211.12×
Iowa18,7220.99×
Connecticut14,9510.65×
New Mexico13,7111.19×
Idaho12,7401.11×
Nebraska11,6971.02×
West Virginia10,3400.97×
Hawaii8,0940.82×
New Hampshire7,4750.83×
Maine6,8220.83×
Montana6,2130.98×
Rhode Island6,1610.85×
Delaware5,5760.88×
Alaska5,0521.03×
South Dakota4,4980.85×
North Dakota4,2780.91×
Washington, District of Columbia4,2440.62×
Wyoming3,1710.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Incredible Hulk (film) audience
BrandAffinityCategory
Peacemaker10.01×Movies & TV
Superman (TV series)16.97×Movies & TV
Superman5.65×Movies & TV
Guardians of the Galaxy (film)13.94×Movies & TV
Godzilla5.2×Movies & TV
Wilt Chamberlain18.71×Sports
Captain America (1990 film)14.69×Movies & TV
Resistance (series)11.04×Games
Ant-Man (film)17.59×Movies & TV
Black Panther (film)11.58×Movies & TV
Vertigo (DC Comics)12.47×Literature
Captain America: The Winter Soldier12.88×Movies & TV
Wonder Woman5.47×Movies & TV
3D film5.54×Technology & Electronics
The Flash (comic book)13.17×Literature
Civil War (comics)13.45×Literature
Spider-Man5.06×Movies & TV
Rise of the Guardians17.08×Movies & TV
Beetlejuice2.88×Movies & TV
Batman Begins10.23×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Incredible Hulk (film) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.27
PatriotismCONSERVATISM1.73
Early Adopter MentalityPOWER1.45
ExtroversionTHRILL1.37
Social Media UsageJOY1.3
TraditionCONSERVATISM0.98

Worldwide distribution

Worldwide audience distribution share by country for The Incredible Hulk (film)
CountryShare
United States36.5%
India7.4%
United Kingdom5.6%

See The Incredible Hulk (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Incredible Hulk (film) have in United States?

The Incredible Hulk (film) has an estimated audience of 2,289,286 people in United States, concentrated in California and Texas.

What is the gender split and age of The Incredible Hulk (film) fans?

34.6% of The Incredible Hulk (film) fans are female, 65.4% are male, with an average age of 34.8 years.

Which brands do The Incredible Hulk (film) fans like most?

The Incredible Hulk (film) fans show strongest brand affinity for Peacemaker (10.01×), Superman (TV series) (16.97×), and Superman (5.65×) over the country average.

Where do The Incredible Hulk (film) fans live in United States?

The Incredible Hulk (film) fans in United States are most concentrated in California (reach 293,706), Texas (reach 257,872), and Florida (reach 167,686). These three regions account for the largest share of the active audience.

What other brands do The Incredible Hulk (film) fans also like?

Beyond The Incredible Hulk (film) itself, the audience over-indexes on Superman (TV series) (16.97×), Superman (5.65×), Guardians of the Galaxy (film) (13.94×), and Godzilla (5.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Incredible Hulk (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.