Rascasse Audience Intelligence

The Office (U.S. TV series) Audience in United States

A data profile of the people who buy, follow and care about The Office (U.S. TV series) in United States — modelled from more than twelve digital signal sources. The Office (U.S. TV series) has an estimated audience of 12,106,094 people in United States.

#54among Movie / TV Show / Series in United States#208in Movies & TV

The average The Office (U.S. TV series) fan in United States is 38.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mitch McConnell, Friendship, Dick Van Dyke, with strongest over-indexing on Mitch McConnell (2.07× the country average).

Demographically, the The Office (U.S. TV series) audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Need for Security, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Office (U.S. TV series) fan in United States is balanced, around 38.7 years old, with strong Need for Security tendencies and a notable affinity for Mitch McConnell.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Office (U.S. TV series) profile in United States.

Audience size
12.1M
in United States
Gender
54.9%♀
45.1% male
Age
38.7
average years
Country rank
#2953
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Office (U.S. TV series) viewers

54.9% are female, 45.1% are male, average age 38.7.

Fig. 02

Gender split

54.9%
Female
45.1%
Male
Demographic split for The Office (U.S. TV series) audience in United States
MetricValue
Female54.9%
Male45.1%
Average age38.7
Estimated audience size12,106,094
Fig. 03

Age distribution

Ø 38.7
average years
Age distribution of the The Office (U.S. TV series) audience in United States
Age bracketShare%
16-1920%
20-2921%
30-3921%
40-4920%
50+19%
Fig. 04

Worldwide distribution

35.8%

of the worldwide The Office (U.S. TV series) audience comes from United States.

Worldwide audience distribution share by country for The Office (U.S. TV series)
CountryShare
United States35.8%
Brazil6.1%
United Kingdom4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Office (U.S. TV series) audience in United States is strongest.

Fig. 05

Top regions by affinity

The Office (U.S. TV series) fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~20K1.41×
02Utah~100K1.29×
03Illinois~500K1.19×
04Idaho~70K1.17×
05New Mexico~70K1.17×
06Oklahoma~200K1.15×
07Tennessee~300K1.12×
08Missouri~200K1.12×
09Oregon~200K1.12×
10Washington~300K1.11×
11Arizona~300K1.09×
12Nebraska~60K1.09×
13California~1.5M1.08×
14Colorado~200K1.08×
15Montana~40K1.07×
16Texas~1M1.05×
17Kansas~100K1.05×
18New Hampshire~50K1.04×
19Indiana~200K1.03×
20Wisconsin~200K1.03×
21Iowa~100K1.03×
22Michigan~300K1.02×
23Minnesota~200K1.02×
24Arkansas~100K1.02×
25North Dakota~20K1.01×
26Pennsylvania~400K1.00×
27Ohio~400K1.00×
28Maine~40K0.99×
29South Dakota~30K0.99×
30New Jersey~300K0.98×
31Kentucky~100K0.98×
32Rhode Island~40K0.97×
33Alaska~20K0.97×
34Massachusetts~200K0.96×
35Nevada~100K0.96×
36North Carolina~300K0.95×
37Virginia~300K0.94×
38Connecticut~100K0.94×
39Florida~700K0.89×
40New York~600K0.89×
41Georgia~300K0.88×
42West Virginia~50K0.88×
43Maryland~200K0.87×
44South Carolina~200K0.86×
45Alabama~100K0.85×
46Delaware~30K0.83×
47Louisiana~100K0.80×
48Mississippi~70K0.74×
49Hawaii~40K0.74×
50Washington, District of Columbia~30K0.74×
Fig. 06

Affinity by region

Affinity by region — The Office (U.S. TV series), United States
0.74×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Office (U.S. TV series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Office (U.S. TV series) audience
#·InterestCategoryAffinity×
01Jim CarreyMovies & TV2.17×
02Mitch McConnellPolitics & Society2.07×
03Nancy PelosiPolitics & Society2.07×
04Medicare (United States)Health2.04×
05Dick Van DykeMovies & TV1.94×
06The Gilded AgeMovies & TV1.89×
07RetirementBusiness & Career1.79×
08Enterprise Rent-A-CarCars & Mobility1.74×
09Melania TrumpPolitics & Society1.69×
10Christmas treeKids & Family1.63×
11United States SenatePolitics & Society1.62×
12Old agePolitics & Society1.62×
13Diane KeatonMovies & TV1.60×
14Life insuranceBusiness & Career1.58×
15PatientHealth1.57×
16HusbandKids & Family1.57×
17FriendshipKids & Family1.56×
18DatabaseTechnology & Electronics1.56×
19GrandparentKids & Family1.55×
20NBC NewsMovies & TV1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Office (U.S. TV series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Office (U.S. TV series) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.30×
SpiritualityBALANCE1.11×
Family OrientationCONSERVATISM1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Office (U.S. TV series) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.61×
Early Adopter MentalityPOWER0.76×
Design AffinityPREMIUM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Office (U.S. TV series) have in United States?

The Office (U.S. TV series) has an estimated audience of 12,106,094 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Office (U.S. TV series) viewers?

54.9% of The Office (U.S. TV series) fans are female, 45.1% are male, with an average age of 38.7 years.

03

Which brands do The Office (U.S. TV series) fans like most?

The Office (U.S. TV series) fans show strongest brand affinity for Mitch McConnell (2.07×), Friendship (1.56×), and Dick Van Dyke (1.94×) over the country average.

04

Where do The Office (U.S. TV series) fans live in United States?

The Office (U.S. TV series) fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1M), and Florida (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do The Office (U.S. TV series) fans also like?

Beyond The Office (U.S. TV series) itself, the audience over-indexes on Friendship (1.56×), Dick Van Dyke (1.94×), Melania Trump (1.69×), and The Gilded Age (1.89×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for The Office (U.S. TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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