A data profile of the people who buy, follow and care about The Warning in United States — modelled from more than twelve digital signal sources. The Warning has an estimated audience of 670,137 people in United States.
The average The Warning fan in United States is 39.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Three Days Grace, Halestorm, Deftones, with strongest over-indexing on Three Days Grace (41.32× the country average).
Demographically, the The Warning audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Patriotism, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Warning fan in United States is more male, around 39.1 years old, with strong Patriotism tendencies and a notable affinity for Three Days Grace.
The key figures that characterise the The Warning profile in United States.
42.9% are female, 57.1% are male, average age 39.1.
| Metric | Value |
|---|---|
| Female | 42.9% |
| Male | 57.1% |
| Average age | 39.1 |
| Estimated audience size | 670,137 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 19% | |
| 30-39 | 21% | |
| 40-49 | 26% | |
| 50+ | 16% |
Where the The Warning audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~6K | 2.01× | |
| 02 | Arizona | ~20K | 1.77× | |
| 03 | Washington | ~20K | 1.32× | |
| 04 | Wisconsin | ~10K | 1.27× | |
| 05 | Nevada | ~7K | 1.27× | |
| 06 | Oregon | ~9K | 1.26× | |
| 07 | Illinois | ~20K | 1.21× | |
| 08 | Montana | ~2K | 1.15× | |
| 09 | Texas | ~60K | 1.14× | |
| 10 | Idaho | ~3K | 1.14× | |
| 11 | New Hampshire | ~3K | 1.12× | |
| 12 | Colorado | ~10K | 1.11× | |
| 13 | Minnesota | ~10K | 1.09× | |
| 14 | California | ~70K | 1.07× | |
| 15 | Maine | ~2K | 1.02× | |
| 16 | Connecticut | ~6K | 1.01× | |
| 17 | Pennsylvania | ~20K | 1.00× | |
| 18 | West Virginia | ~3K | 1.00× | |
| 19 | Ohio | ~20K | 0.99× | |
| 20 | Maryland | ~10K | 0.99× | |
| 21 | Iowa | ~5K | 0.99× | |
| 22 | North Dakota | ~1K | 0.99× | |
| 23 | Massachusetts | ~10K | 0.98× | |
| 24 | Kansas | ~5K | 0.98× | |
| 25 | Vermont | ~1K | 0.98× | |
| 26 | South Dakota | ~1K | 0.97× | |
| 27 | New Jersey | ~10K | 0.96× | |
| 28 | Indiana | ~10K | 0.95× | |
| 29 | Missouri | ~9K | 0.95× | |
| 30 | Oklahoma | ~6K | 0.95× | |
| 31 | Nebraska | ~3K | 0.93× | |
| 32 | Washington, District of Columbia | ~2K | 0.92× | |
| 33 | Tennessee | ~10K | 0.91× | |
| 34 | Delaware | ~2K | 0.90× | |
| 35 | Michigan | ~10K | 0.89× | |
| 36 | Alaska | ~1K | 0.89× | |
| 37 | Rhode Island | ~2K | 0.87× | |
| 38 | Florida | ~40K | 0.86× | |
| 39 | Kentucky | ~7K | 0.86× | |
| 40 | Utah | ~5K | 0.86× | |
| 41 | North Carolina | ~20K | 0.85× | |
| 42 | New York | ~30K | 0.84× | |
| 43 | Virginia | ~10K | 0.82× | |
| 44 | Mississippi | ~4K | 0.80× | |
| 45 | Arkansas | ~4K | 0.79× | |
| 46 | Louisiana | ~6K | 0.78× | |
| 47 | Hawaii | ~2K | 0.78× | |
| 48 | South Carolina | ~7K | 0.73× | |
| 49 | Georgia | ~10K | 0.70× | |
| 50 | Alabama | ~6K | 0.69× |
The strongest cross-interests of the The Warning audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Halestorm | Music & Radio | 58.25× | ||
| 02 | Hollywood Undead | Music & Radio | 50.23× | ||
| 03 | Babymetal | Music & Radio | 46.64× | ||
| 04 | Three Days Grace | Music & Radio | 41.32× | ||
| 05 | Staind | Music & Radio | 31.31× | ||
| 06 | Die Antwoord | Music & Radio | 29.66× | ||
| 07 | The Hives | Music & Radio | 27.95× | ||
| 08 | Deftones | Music & Radio | 26.07× | ||
| 09 | Judas Priest | Music & Radio | 24.52× | ||
| 10 | Breaking Benjamin | Music & Radio | 23.08× | ||
| 11 | Shinedown | Music & Radio | 22.72× | ||
| 12 | Master P | Music & Radio | 21.76× | ||
| 13 | Limp Bizkit | Music & Radio | 20.98× | ||
| 14 | Goo Goo Dolls | Music & Radio | 18.38× | ||
| 15 | Creed (band) | Music & Radio | 18.01× | ||
| 16 | Joe Walsh | Music & Radio | 16.53× | ||
| 17 | Alice Cooper (band) | Music & Radio | 15.89× | ||
| 18 | Slipknot (band) | Music & Radio | 15.76× | ||
| 19 | Evanescence | Music & Radio | 15.36× | ||
| 20 | Ozzy Osbourne | Music & Radio | 8.75× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.90× | |
| Extroversion | THRILL | 1.54× | |
| Convenience Orientation | PREMIUM | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.64× | |
| Luxury Orientation | PREMIUM | 0.69× | |
| Healthy Lifestyle | BALANCE | 0.74× |
The Warning has an estimated audience of 670,137 people in United States, concentrated in California and Texas.
42.9% of The Warning fans are female, 57.1% are male, with an average age of 39.1 years.
The Warning fans show strongest brand affinity for Three Days Grace (41.32×), Halestorm (58.25×), and Deftones (26.07×) over the country average.
The Warning fans in United States are most concentrated in California (reach ~70K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond The Warning itself, the audience over-indexes on Halestorm (58.25×), Deftones (26.07×), Babymetal (46.64×), and The Hives (27.95×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Warning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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