The Warning Audience in United States
The Warning has an estimated audience of 609,620 people in United States. 41.5% are female, 58.5% are male, average age 39.5. Top brand affinities: Home equity, Monmouth County, New Jersey, Winemaking, Dog breed, Celtic mythology.
Top brand affinities include Home equity, Monmouth County, New Jersey, Winemaking, with strongest over-indexing on Home equity (7.1× the country average). Demographically, the The Warning audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Extroversion, Tradition.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of The Warning fans
| Metric | Value |
|---|---|
| Female | 41.5% |
| Male | 58.5% |
| Average age | 39.5 |
| Estimated audience size | 609,620 |
Audience persona
The typical The Warning fan in United States is more male, around 39.5 years old, with strong Extroversion tendencies and a notable affinity for Home equity.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home equity | 7.1× | Home & Garden |
| Monmouth County, New Jersey | 32.68× | Travel & Leisure |
| Winemaking | 14.03× | Food & Beverages |
| Dog breed | 3.41× | Pets & Animals |
| Celtic mythology | 25.37× | Arts & Culture |
| JibJab | 13.25× | Internet & Social Media |
| Gift registry | 24.22× | Kids & Family |
| Hutton, Lancashire | 57.17× | Travel & Leisure |
| Israel | 3.21× | Travel & Leisure |
| Elsword | 23.51× | Games |
| Captain America (1990 film) | 4.67× | Movies & TV |
| Hunting knife | 20.69× | Home & Garden |
| Google Photos | 2.36× | Technology & Electronics |
| Alaska | 1.63× | Travel & Leisure |
| Minnesota | 1.64× | Travel & Leisure |
| Hideo Nomo | 17.45× | Sports |
| Parris Goebel | 29.16× | Movies & TV |
| Sinaloa | 3.1× | Travel & Leisure |
| Ghost the Musical | 21.42× | Music & Radio |
| Husson University | 33.42× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.66 |
| Tradition | CONSERVATISM | 1.25 |
| Social Media Usage | JOY | 1.13 |
| Early Adopter Mentality | POWER | 1.07 |
| Patriotism | CONSERVATISM | 1.04 |
| Risk Appetite | THRILL | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.0% |
| Mexico | 18.8% |
| Germany | 8.3% |
See The Warning audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for The Warning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.