Popularity ranking · United States

The 69 most popular Fashions in United States

This curated ranking covers the 69 largest fashions in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Amazon.com, Nordstrom and T.J.Maxx lead the list with a combined estimated audience of 153M people. Across all 69 entries the average audience size is 5.1M, and the largest, Amazon.com, reaches around 58M people in United States. Audience size is the estimated number of unique people in United States who actively engage with each fashion, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.

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How to read this list

Rank

Position in the Top 69, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 TK Maxx 473k 34.7 73.7% Fashion
27 Blush Boutique 361k 37.3 69.8% Fashion
28 Nolita 238k 39.6 72.8% Fashion
29 ZARA MEN 230k 22.8 66.7% Fashion
30 J. D. Williams 213k 37.0 76.0% Fashion
31 NISSA 136k 33.4 64.8% Fashion
32 Souq 125k 32.9 51.4% Fashion
33 rapsodia 91k 34.8 66.7% Fashion
34 Solebox 82k 28.2 63.2% Fashion
35 Pimkie 75k 35.2 68.6% Fashion
36 Netshoes 62k 34.8 60.4% Fashion
37 Gap Inc. 36k 36.3 70.3% Fashion
38 Noize 31k 28.9 100.0% Fashion
39 Zalando Lounge 30k 35.1 70.0% Fashion
40 BAUR 26k 31.9 45.7% Fashion
41 Next Fashion 22k 27.5 100.0% Fashion
42 Otto GmbH 22k 36.3 52.9% Fashion
43 3 Suisses 18k 35.4 68.3% Fashion
44 Boozt 14k 34.0 65.9% Fashion
45 ASOS.com 11k 34.0 74.5% Fashion
46 limango 11k 31.8 70.2% Fashion
47 Freedom Australia 9.5k 31.3 63.0% Fashion
48 Topshop 9.4k 34.6 77.3% Fashion
49 Gerry Weber 8.8k 36.2 70.1% Fashion
50 Vente-privee.com 8.7k 37.2 62.8% Fashion

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Frequently asked questions

How is this list of the most popular fashions compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each fashion by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest fashion in United States?

Amazon.com currently leads with an estimated audience of 58M people in United States.

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