URB (magazine) Audience in United States

URB (magazine) has an estimated audience of 696,149 people in United States. 25.2% are female, 74.8% are male, average age 35.5. Top regions: Ohio, Indiana, Michigan.
The average URB (magazine) fan in United States is 35.5 years old, more male, and lives primarily in Ohio. The audience is concentrated in Ohio, Indiana, Michigan.
Category: News · Type: Website / Newspaper / Magazine
Demographics of URB (magazine) fans
| Metric | Value |
|---|---|
| Female | 25.2% |
| Male | 74.8% |
| Average age | 35.5 |
| Estimated audience size | 696,149 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Ohio | 239,473 | 11.17× |
| Indiana | 117,668 | 9.25× |
| Michigan | 105,333 | 5.79× |
| Illinois | 70,826 | 3.05× |
| Texas | 39,699 | 0.66× |
| Florida | 24,583 | 0.52× |
| California | 21,779 | 0.28× |
| Georgia | 17,072 | 0.8× |
| Wisconsin | 15,978 | 1.53× |
| New York | 14,525 | 0.37× |
| North Carolina | 12,728 | 0.61× |
| Pennsylvania | 11,599 | 0.49× |
| Minnesota | 10,516 | 1.05× |
| Kentucky | 8,793 | 1.01× |
| Tennessee | 8,654 | 0.62× |
| New Jersey | 8,626 | 0.49× |
| South Carolina | 7,653 | 0.73× |
| Virginia | 7,067 | 0.42× |
| Missouri | 6,501 | 0.58× |
| Alabama | 6,375 | 0.66× |
| Maryland | 5,287 | 0.44× |
| Massachusetts | 4,223 | 0.31× |
| Iowa | 3,737 | 0.65× |
| Kansas | 3,533 | 0.64× |
| Arizona | 3,477 | 0.24× |
| Washington | 3,276 | 0.23× |
| Louisiana | 3,144 | 0.35× |
| Colorado | 2,569 | 0.23× |
| West Virginia | 2,483 | 0.77× |
| Oklahoma | 2,419 | 0.31× |
| Arkansas | 2,221 | 0.39× |
| Connecticut | 2,189 | 0.31× |
| Mississippi | 2,032 | 0.35× |
| Nebraska | 1,827 | 0.52× |
| Oregon | 1,815 | 0.23× |
| New Mexico | 1,764 | 0.51× |
| Nevada | 1,503 | 0.22× |
| Utah | 1,343 | 0.22× |
| South Dakota | 1,095 | 0.68× |
| Washington, District of Columbia | 1,018 | 0.49× |
| Hawaii | 888 | 0.3× |
| New Hampshire | 788 | 0.29× |
| Delaware | 717 | 0.37× |
| Maine | 680 | 0.27× |
| Rhode Island | 614 | 0.28× |
| North Dakota | 519 | 0.36× |
| Idaho | 511 | 0.15× |
| Vermont | 367 | 0.3× |
| Montana | 306 | 0.16× |
| Alaska | 251 | 0.17× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 92.6% |
| Germany | 3.1% |
| France | 2.9% |
See URB (magazine) audiences in other countries
More News audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for URB (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.