Rascasse Audience Intelligence

Victory Audience in United States

A data profile of the people who buy, follow and care about Victory in United States — modelled from more than twelve digital signal sources. Victory has an estimated audience of 65,796,033 people in United States.

The average Victory fan in United States is 38.1 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Demographically, the Victory audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Individualism, Career Orientation.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Victory profile in United States.

Audience size
65.8M
in United States
Gender
53.5%
46.5% male
Age
38.1
average years
Country rank
#229
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Victory fans

53.5% are female, 46.5% are male, average age 38.1.

Fig. 02

Gender split

53.5%
Female
46.5%
Male
Demographic split for Victory audience in United States
MetricValue
Female53.5%
Male46.5%
Average age38.1
Estimated audience size65,796,033
Fig. 03

Age distribution

Ø 38.1
average years
Age distribution of the Victory audience in United States
Age bracketShare%
16-1926%
20-2917%
30-3917%
40-4920%
50+20%
Fig. 04

Worldwide distribution

71.4%

of the worldwide Victory audience comes from United States.

Worldwide audience distribution share by country for Victory
CountryShare
United States71.4%
Saudi Arabia23.4%
France1.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Victory audience in United States is strongest.

Fig. 05

Top regions by affinity

Victory fans by region: top regions in United States
#RegionReachAffinity×
01Missouri~1.5M1.62×
02Texas~9M1.61×
03Oklahoma~1M1.45×
04Georgia~3M1.37×
05Pennsylvania~2.5M1.24×
06New Jersey~2M1.24×
07Louisiana~1M1.21×
08Alabama~1M1.19×
09Maryland~1.5M1.18×
10Mississippi~600K1.18×
11Florida~5M1.15×
12South Carolina~1M1.14×
13North Carolina~2M1.13×
14New York~4M1.12×
15Kansas~600K1.11×
16Virginia~1.5M1.09×
17Arizona~1.5M1.09×
18Michigan~2M1.08×
19California~7.5M1.07×
20Illinois~2.5M1.06×
21Arkansas~600K1.06×
22Delaware~200K1.06×
23Ohio~2M1.05×
24Kentucky~900K1.05×
25Tennessee~1.5M1.04×
26Indiana~1M1.03×
27Nevada~700K1.03×
28Connecticut~700K0.99×
29Rhode Island~200K0.97×
30Massachusetts~1M0.94×
31West Virginia~300K0.92×
32Nebraska~300K0.91×
33Wisconsin~900K0.90×
34Minnesota~800K0.90×
35New Mexico~300K0.90×
36Washington, District of Columbia~200K0.88×
37Colorado~900K0.87×
38Utah~500K0.87×
39Iowa~500K0.87×
40North Dakota~100K0.86×
41Idaho~300K0.84×
42Washington~1M0.82×
43South Dakota~100K0.82×
44Oregon~600K0.81×
45Hawaii~200K0.81×
46New Hampshire~200K0.80×
47Alaska~100K0.79×
48Vermont~90K0.78×
49Montana~100K0.73×
50Maine~200K0.72×
Fig. 06

Affinity by region

Affinity by region — Victory, United States
0.72×1.00×1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Victory audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Victory audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.20×
Career OrientationPOWER1.18×
Community OrientationOPEN1.17×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Victory audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.72×
SustainabilityBALANCE0.73×
Sports ActivityPOWER0.75×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Victory. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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