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Popularity ranking · United States

The 100 most popular Beers in United States

This curated ranking covers the 100 largest beers in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 440 beers tracked in United States, the 100 ranked here account for the largest measured audience reach. Budweiser, Coors Light and Guinness lead the list with a combined estimated audience of 8.8M people. Across all 100 entries the average audience size is 751k, and the largest, Budweiser, reaches around 3.5M people in United States. Audience size is the estimated number of unique people in United States who actively engage with each beer, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are updated quarterly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Budweiser 3.5M 39.2 40.2% Beer
2 Coors Light 2.8M 38.5 37.2% Beer
3 Guinness 2.5M 38.1 45.2% Beer
4 Brooklyn Brewery 2.4M 37.3 42.0% Beer
5 Miller Lite 2.3M 40.3 34.6% Beer
6 Michelob ULTRA 2.2M 36.6 37.2% Beer
7 Stella Artois 2M 36.5 42.0% Beer
8 Cerveza Victoria 1.9M 37.8 37.3% Beer
9 Samuel Adams (beer) 1.9M 37.1 37.6% Beer
10 Castle Rock Brewery 1.7M 43.3 26.9% Beer
11 Blue Moon (beer) 1.7M 39.0 38.5% Beer
12 Heineken 1.6M 37.5 38.4% Beer
13 Black Sheep Brewery 1.6M 47.4 38.3% Beer
14 Bass Brewery 1.5M 45.3 66.6% Beer
15 Bell's Brewery 1.5M 41.5 39.2% Beer
16 Bud Light 1.5M 35.2 40.0% Beer
17 Archipelago Brewery 1.5M — — Beer
18 New Belgium Brewing Company 1.3M 38.4 44.8% Beer
19 Pabst Blue Ribbon 1.3M 38.1 33.5% Beer
20 Wellington Brewery 1.3M — — Beer
21 Stone Brewing Co. 1.2M 38.5 43.9% Beer
22 Keystone (beer brand) 1.2M 38.4 38.1% Beer
23 Dogfish Head Brewery 1.1M 38.6 42.8% Beer
24 Breckenridge Brewery 1.1M 46.8 67.3% Beer
25 Lagunitas Brewing Company 1M 38.0 42.5% Beer
26 Goose Island Brewery 970k 37.5 44.2% Beer
27 Anheuser-Busch Brewery 965k — — Beer
28 Sierra Nevada Brewing Company 956k 38.2 42.8% Beer
29 Samuel Smith Brewery 939k 33.3 20.1% Beer
30 Iron Hill Brewery 812k — — Beer
31 Royal Oak Brewery 802k — — Beer
32 Dos Equis 767k 35.1 40.8% Beer
33 Ceres Brewery 748k 33.5 55.3% Beer
34 Coopers Brewery 713k 36.9 48.7% Beer
35 Molson Coors Brewing Company 702k 39.2 34.3% Beer
36 Frankenmuth Brewery 700k 45.0 59.0% Beer
37 Sapporo Brewery 694k 37.6 37.3% Beer
38 Garage Beer 667k 37.2 49.7% Beer
39 John Smith's Brewery 666k 37.5 15.1% Beer
40 Busch Light 653k 39.3 41.7% Beer
41 BrewDog 651k 35.9 56.3% Beer
42 Founders Brewing Company 647k 41.6 41.4% Beer
43 Russian River Brewing Company 617k 37.1 45.3% Beer
44 Beck's Brewery 616k 37.4 49.8% Beer
45 Caledonian Brewery 595k — — Beer
46 Modelo 586k 36.7 40.5% Beer
47 Robinsons Brewery 573k 45.7 22.7% Beer
48 21st Amendment Brewery 514k 35.9 45.2% Beer
49 Faxe Brewery 499k 24.1 29.3% Beer
50 Bavaria Brewery (Netherlands) 498k 24.4 24.5% Beer
51 Tecate 452k 37.8 37.3% Beer
52 New Glarus Brewing Company 427k 36.4 45.8% Beer
53 Desperados 419k 35.5 69.9% Beer
54 D.G. Yuengling & Son 410k 40.7 30.7% Beer
55 Penn Brewery 406k 44.4 45.2% Beer
56 Cerveza Modelo 385k 34.8 37.0% Beer
57 Harp Lager 381k 37.3 44.7% Beer
58 Pacifico Beer 381k 32.4 40.1% Beer
59 Harpoon Brewery 368k 40.1 51.1% Beer
60 Rolling Rock 363k 34.3 32.4% Beer
61 Big Rock Brewery 338k 42.0 38.2% Beer
62 Skol 325k 37.8 51.7% Beer
63 San Miguel Brewery 311k 34.6 50.0% Beer
64 Shiner 309k 38.3 47.4% Beer
65 Firestone Walker Brewing Company 301k 38.2 31.8% Beer
66 Red Stripe 296k 38.7 36.2% Beer
67 Natural Light (beer) 293k 39.6 42.1% Beer
68 Asahi Breweries 290k 35.8 57.1% Beer
69 Batemans Brewery 290k — — Beer
70 South African Breweries 289k 30.5 36.1% Beer
71 Saint Louis Brewery 280k 39.7 42.6% Beer
72 Cigar City Brewing 273k 35.0 51.0% Beer
73 SweetWater Brewing Company 272k 36.3 45.4% Beer
74 Pilsner Urquell 265k 44.6 38.1% Beer
75 Narragansett Brewing Company 260k 42.0 40.8% Beer
76 Presidente 258k 37.9 49.5% Beer
77 Victory Brewing Company 249k 36.3 44.2% Beer
78 Jennings Brewery 248k — — Beer
79 Brewery Ommegang 246k 36.8 51.6% Beer
80 Great Lakes Brewing Company 242k 36.4 44.2% Beer
81 Allagash Brewing Company 242k 36.3 45.6% Beer
82 Tsingtao Brewery 239k 36.5 49.0% Beer
83 Dark Star Brewery 239k — — Beer
84 Pilsner Urquell Brewery 237k 47.1 4.6% Beer
85 Deschutes Brewery 234k 40.8 39.5% Beer
86 Southern Tier Brewing Company 229k 33.6 63.8% Beer
87 Mill Street Brewery 224k 40.1 44.2% Beer
88 Paulaner Brewery 223k 39.7 41.3% Beer
89 Lone Star Beer 211k 39.5 41.8% Beer
90 Three Floyds Brewing 202k 35.9 45.4% Beer
91 Cristal 201k 38.8 43.4% Beer
92 Rhinegeist 199k 35.4 49.2% Beer
93 Revolution Brewing 194k 36.4 44.9% Beer
94 Meantime Brewery 192k 36.9 20.9% Beer
95 Avery Brewing Company 191k 36.1 45.4% Beer
96 Half Acre Beer Company 190k 36.6 29.0% Beer
97 Sierra Nevada Pale Ale 187k 35.7 40.4% Beer
98 Karbach Brewing Company 180k 41.3 53.3% Beer
99 Busch (beer) 175k 39.3 41.9% Beer
100 Tommyknocker Brewery 167k — — Beer

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Frequently asked questions

How is this list of the most popular beers compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each beer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.

What is the largest beer in United States?

Budweiser currently leads with an estimated audience of 3.5M people in United States.

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