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Popularity ranking · United States

The 100 most popular Beers in United States

This curated ranking covers the 100 largest beers in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 435 beers tracked in United States, the 100 ranked here account for the largest measured audience reach. Budweiser, Coors Light and Guinness lead the list with a combined estimated audience of 8.8M people. Across all 100 entries the average audience size is 707k, and the largest, Budweiser, reaches around 3.5M people in United States. Audience size is the estimated number of unique people in United States who actively engage with each beer, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are updated quarterly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Budweiser 3.5M 39.2 40.2% Beer
2 Coors Light 2.7M 38.5 37.2% Beer
3 Guinness 2.5M 38.1 45.2% Beer
4 Heineken 2.4M 37.5 38.4% Beer
5 Miller Lite 2.3M 40.3 34.6% Beer
6 Brooklyn Brewery 2.2M 37.3 42.0% Beer
7 Michelob ULTRA 2.2M 36.6 37.2% Beer
8 Stella Artois 2M 36.5 42.0% Beer
9 Samuel Adams (beer) 1.9M 37.1 37.6% Beer
10 Blue Moon (beer) 1.7M 39.0 38.5% Beer
11 Castle Rock Brewery 1.6M 43.3 26.9% Beer
12 Black Sheep Brewery 1.6M 47.4 38.3% Beer
13 Bass Brewery 1.5M 45.3 66.6% Beer
14 Bell's Brewery 1.5M 41.5 39.2% Beer
15 Bud Light 1.5M 35.2 40.0% Beer
16 Archipelago Brewery 1.4M — — Beer
17 New Belgium Brewing Company 1.2M 38.4 44.8% Beer
18 Wellington Brewery 1.2M — — Beer
19 Keystone (beer brand) 1.2M 38.4 38.1% Beer
20 Pabst Blue Ribbon 1.1M 38.1 33.5% Beer
21 Samuel Smith Brewery 1M 33.3 20.1% Beer
22 Breckenridge Brewery 1M 46.8 67.3% Beer
23 Lagunitas Brewing Company 1M 38.0 42.5% Beer
24 Goose Island Brewery 977k 37.5 44.2% Beer
25 Anheuser-Busch Brewery 975k — — Beer
26 Stone Brewing Co. 880k 38.5 43.9% Beer
27 Dogfish Head Brewery 853k 38.6 42.8% Beer
28 Iron Hill Brewery 820k — — Beer
29 Modelo 814k 36.7 40.5% Beer
30 Royal Oak Brewery 813k — — Beer
31 Dos Equis 762k 35.1 40.8% Beer
32 Ceres Brewery 753k 33.5 55.3% Beer
33 Molson Coors Brewing Company 699k 39.2 34.3% Beer
34 Coopers Brewery 683k 36.9 48.7% Beer
35 Frankenmuth Brewery 679k 45.0 59.0% Beer
36 John Smith's Brewery 674k 37.5 15.1% Beer
37 Sierra Nevada Brewing Company 663k 38.2 42.8% Beer
38 Sapporo Brewery 655k 37.6 37.3% Beer
39 Garage Beer 645k 37.2 49.7% Beer
40 BrewDog 630k 35.9 56.3% Beer
41 Founders Brewing Company 621k 41.6 41.4% Beer
42 Busch Light 613k 39.3 41.7% Beer
43 Robinsons Brewery 611k 45.7 22.7% Beer
44 Caledonian Brewery 602k — — Beer
45 Faxe Brewery 506k 24.1 29.3% Beer
46 21st Amendment Brewery 491k 35.9 45.2% Beer
47 Bavaria Brewery (Netherlands) 482k 24.4 24.5% Beer
48 Russian River Brewing Company 467k 37.1 45.3% Beer
49 Desperados 422k 35.5 69.9% Beer
50 D.G. Yuengling & Son 406k 40.7 30.7% Beer
51 Penn Brewery 387k 44.4 45.2% Beer
52 Cerveza Modelo 384k 34.8 37.0% Beer
53 Harp Lager 381k 37.3 44.7% Beer
54 Pacifico Beer 371k 32.4 40.1% Beer
55 Rolling Rock 358k 34.3 32.4% Beer
56 Harpoon Brewery 355k 40.1 51.1% Beer
57 New Glarus Brewing Company 351k 36.4 45.8% Beer
58 Big Rock Brewery 344k 42.0 38.2% Beer
59 Skol 325k 37.8 51.7% Beer
60 San Miguel Brewery 303k 34.6 50.0% Beer
61 Shiner 294k 38.3 47.4% Beer
62 Batemans Brewery 294k — — Beer
63 South African Breweries 291k 30.5 36.1% Beer
64 Red Stripe 286k 38.7 36.2% Beer
65 Asahi Breweries 285k 35.8 57.1% Beer
66 Natural Light (beer) 274k 39.6 42.1% Beer
67 SweetWater Brewing Company 270k 36.3 45.4% Beer
68 Cigar City Brewing 269k 35.0 51.0% Beer
69 Saint Louis Brewery 267k 39.7 42.6% Beer
70 Mill Street Brewery 265k 40.1 44.2% Beer
71 Pilsner Urquell 261k 44.6 38.1% Beer
72 Jennings Brewery 251k — — Beer
73 Victory Brewing Company 250k 36.3 44.2% Beer
74 Great Lakes Brewing Company 245k 36.4 44.2% Beer
75 Allagash Brewing Company 240k 36.3 45.6% Beer
76 Dark Star Brewery 240k — — Beer
77 Pilsner Urquell Brewery 232k 47.1 4.6% Beer
78 Brewery Ommegang 223k 36.8 51.6% Beer
79 Paulaner Brewery 221k 39.7 41.3% Beer
80 Presidente 216k 37.9 49.5% Beer
81 Narragansett Brewing Company 209k 42.0 40.8% Beer
82 Firestone Walker Brewing Company 202k 38.2 31.8% Beer
83 Lone Star Beer 200k 39.5 41.8% Beer
84 Southern Tier Brewing Company 197k 33.6 63.8% Beer
85 Cristal 195k 38.8 43.4% Beer
86 Meantime Brewery 194k 36.9 20.9% Beer
87 Revolution Brewing 193k 36.4 44.9% Beer
88 Tsingtao Brewery 189k 36.5 49.0% Beer
89 Avery Brewing Company 189k 36.1 45.4% Beer
90 Three Floyds Brewing 188k 35.9 45.4% Beer
91 Rhinegeist 187k 35.4 49.2% Beer
92 Sierra Nevada Pale Ale 183k 35.7 40.4% Beer
93 Karbach Brewing Company 177k 41.3 53.3% Beer
94 Deschutes Brewery 170k 40.8 39.5% Beer
95 Tommyknocker Brewery 169k — — Beer
96 Sea Dog Brewing Company 167k 44.3 61.6% Beer
97 Busch (beer) 167k 39.3 41.9% Beer
98 Amstel Brewery 162k 30.2 82.8% Beer
99 Rogue Ales & Spirits 161k 37.7 50.8% Beer
100 Austin Beerworks 158k 35.6 39.2% Beer

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Frequently asked questions

How is this list of the most popular beers compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each beer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.

What is the largest beer in United States?

Budweiser currently leads with an estimated audience of 3.5M people in United States.

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