Rascasse Audience Intelligence

Garfield Viewer Demographics in United States

Garfield has an estimated audience of 2,633,994 people in United States.

#17among TV show in United States#582among Movie / TV Show / Series in United States#1622in Movies & TV

The average Garfield fan in United States is 37.6 years old, more female, and lives primarily in California.

By number of fans, Garfield ranks #17 among the 179 objects in TV show in United States — 13.5× the group median.

Women make up 57.3% of the fan base, 3.2 percentage points more than the group average.

Compared with the other 178 objects in TV show, Garfield fans stand out for their interest in Re-Volt, Crayon Shin-chan and Aladin (film).

Most fans live in California, Texas, Florida.

Top affinities include Re-Volt, Crayon Shin-chan, Aladin (film), with strongest over-indexing on Re-Volt (242.23× the country average).

Demographically, the Garfield audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Pet Ownership, Mindfulness.

The typical Garfield fan in United States is more female, around 37.6 years old, with strong Pet Ownership tendencies and a notable affinity for Re-Volt.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV show

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
2.6M
in United States
Gender
57.3%♀
42.7% male
Age
37.6
average years
Country rank
#11366
among all objects in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Garfield viewers

57.3% are female, 42.7% are male, average age 37.6.

Fig. 02

Gender split

57.3%
Female
42.7%
Male
Demographic split for Garfield audience in United States
MetricValue
Female57.3%
Male42.7%
Average age37.6
Estimated audience size2,633,994
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Garfield audience in United States
Age bracketShare%
16-2430%
25-3416%
35-4417%
45-5419%
55+18%
Fig. 04

Worldwide distribution

28.0%

of the worldwide Garfield audience comes from United States.

Worldwide audience distribution share by country for Garfield
CountryShare
United States28.0%
Brazil7.5%
Mexico4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Garfield fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~100K1.99×
02Arkansas~40K1.51×
03Arizona~70K1.25×
04California~400K1.22×
05New Mexico~20K1.21×
06Texas~200K1.19×
07Indiana~60K1.19×
08Washington~70K1.16×
09Illinois~100K1.15×
10Oregon~40K1.12×
11Idaho~20K1.11×
12Oklahoma~30K1.10×
13Utah~30K1.10×
14Kentucky~40K1.08×
15Alaska~6K1.08×
16Nevada~30K1.07×
17West Virginia~20K1.07×
18Nebraska~20K1.04×
19Pennsylvania~100K1.02×
20Kansas~20K1.02×
21Ohio~90K1.01×
22Alabama~40K1.01×
23Virginia~70K0.98×
24Missouri~50K0.98×
25Iowa~20K0.98×
26New York~200K0.97×
27Wisconsin~40K0.96×
28Michigan~80K0.95×
29Minnesota~40K0.95×
30North Carolina~80K0.94×
31Colorado~40K0.94×
32Florida~200K0.93×
33North Dakota~6K0.93×
34Georgia~80K0.92×
35Tennessee~50K0.92×
36Massachusetts~50K0.91×
37Mississippi~20K0.90×
38Louisiana~30K0.89×
39Maryland~40K0.88×
40South Carolina~40K0.88×
41South Dakota~6K0.88×
42Connecticut~20K0.87×
43Maine~9K0.86×
44Wyoming~4K0.86×
45Hawaii~9K0.83×
46Montana~7K0.83×
47Rhode Island~7K0.83×
48Vermont~4K0.83×
49Delaware~6K0.82×
50New Hampshire~8K0.81×
Fig. 06

Affinity by region

Affinity by region — Garfield, United States
0.81×1.00×1.99×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Garfield audience vs. the country average
#·InterestCategoryAffinity×
01Re-VoltGames242.23×
02Crayon Shin-chanLiterature128.58×
03Aladin (film)Movies & TV107.42×
04Hatsune MikuLiterature79.66×
05Shaun the SheepMovies & TV66.66×
06Barbie: Life in the DreamhouseMovies & TV61.31×
07International Chamber of CommerceBusiness & Career59.16×
08Baby AliveKids & Family57.89×
09Vintage ToysKids & Family55.48×
10Cry-BabyMovies & TV48.75×
11BarbieMovies & TV45.01×
12Danny PhantomMovies & TV39.05×
13Hey Arnold!Movies & TV37.13×
14Nasim PedradMovies & TV36.57×
15Stuart Little (film)Movies & TV33.86×
16Five Nights at Freddy'sGames33.67×
17101 Dalmatians (1996 film)Movies & TV31.63×
18ThunderCatsMovies & TV28.88×
19Over the Hedge (film)Movies & TV24.40×
20avatar last airbenderMovies & TV22.96×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Garfield audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Garfield audience vs. the country average · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.43×
MindfulnessBALANCE1.18×
SpiritualityBALANCE1.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Garfield audience vs. the country average · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.60×
Convenience OrientationPREMIUM0.64×
Need for SecurityCONSERVATISM0.66×
0×1.00× baseline2×
Appendix

Explore more audiences

More TV show audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Garfield over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/garfield-4028” · Methodology