Rascasse Audience Intelligence

LA Galaxy Fan Demographics in United States

LA Galaxy has an estimated audience of 3.5M people in United States.

#44among Soccer in United States

#179among teams in United States #797in Sports

The average LA Galaxy fan in United States is 37.9 years old, more male, and lives primarily in California.

By number of fans, LA Galaxy ranks #2 among the 30 MLS teams in United States — 4.4× the group median.

Women make up 35.2% of the fan base, 4.5 percentage points more than the group average.

Compared with the other 29 MLS teams, LA Galaxy fans stand out for their interest in Time Warner Cable, Los Angeles Angels of Anaheim and Shohei Ohtani.

In Q2/2026, search interest was −45.9% on the same quarter a year earlier; the median across the group was −1.9%.

Interest is seasonal: May, July and August account for 36% of the year's searches, January is the quietest month.

Most fans live in California, Texas, Florida.

Top affinities include Time Warner Cable, Los Angeles Angels of Anaheim, Los Angeles FC, with strongest over-indexing on Time Warner Cable (24.87× the country average).

Demographically, the LA Galaxy audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Tradition, Community Orientation.

The typical LA Galaxy fan in United States is more male, around 37.9 years old, with strong Tradition tendencies and a notable affinity for Time Warner Cable.

Category: Sports · Type: Team · Subtype: Soccer

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size

3.5M

in United States

Gender

35.2%♀

64.8% male

Age

37.9

average years

Country rank

#8936

among all objects in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Solution

Section 02

Demographics of LA Galaxy fans

35.2% are female, 64.8% are male, average age 37.9.

Fig. 02

Gender split

35.2%

Female

64.8%

Male

Demographic split for LA Galaxy audience in United States
Metric	Value
Female	35.2%
Male	64.8%
Average age	37.9
Estimated audience size	3.5M

Fig. 03

Age distribution

Age distribution of the LA Galaxy audience in United States
Age bracket	Share	%
16-24		24%
25-34		22%
35-44		20%
45-54		18%
55+		16%

Fig. 04

Worldwide distribution

27.0%

of the worldwide LA Galaxy audience comes from United States.

Worldwide audience distribution share by country for LA Galaxy
Country	Share
United States	27.0%
Mexico	6.2%
United Kingdom	5.7%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

LA Galaxy fans by region: top regions in United States
#	Region	Reach	×
01	California	~2.5M	10.32×
02	Nevada	~80K	2.46×
03	Utah	~60K	1.84×
04	Washington	~100K	1.75×
05	Oregon	~80K	1.74×
06	Arizona	~100K	1.29×
07	Hawaii	~20K	1.09×
08	Texas	~300K	1.08×
09	Colorado	~60K	1.07×
10	Florida	~200K	1.01×
11	New Jersey	~90K	0.94×
12	Kansas	~30K	0.93×
13	Illinois	~100K	0.91×
14	Idaho	~20K	0.91×
15	Maryland	~60K	0.89×
16	Washington, District of Columbia	~6K	0.88×
17	New York	~200K	0.85×
18	Minnesota	~50K	0.85×
19	Missouri	~50K	0.82×
20	Wyoming	~5K	0.82×
21	New Mexico	~20K	0.81×
22	Rhode Island	~9K	0.81×
23	Ohio	~100K	0.80×
24	Nebraska	~20K	0.80×
25	South Dakota	~7K	0.80×
26	Delaware	~8K	0.79×
27	Virginia	~70K	0.75×
28	Iowa	~20K	0.75×
29	North Carolina	~80K	0.74×
30	Georgia	~80K	0.72×
31	North Dakota	~6K	0.71×
32	Connecticut	~30K	0.70×
33	Alaska	~5K	0.70×
34	Massachusetts	~50K	0.69×
35	Montana	~7K	0.66×
36	Indiana	~50K	0.65×
37	Arkansas	~20K	0.65×
38	Kentucky	~30K	0.64×
39	Tennessee	~50K	0.63×
40	New Hampshire	~9K	0.62×
41	Oklahoma	~20K	0.60×
42	Maine	~8K	0.55×
43	Louisiana	~30K	0.54×
44	West Virginia	~10K	0.53×
45	Pennsylvania	~70K	0.51×
46	South Carolina	~30K	0.50×
47	Mississippi	~20K	0.49×
48	Wisconsin	~30K	0.47×
49	Alabama	~20K	0.46×
50	Michigan	~40K	0.40×

Affinity by region — LA Galaxy, United States

Section 04

Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the LA Galaxy audience vs. the country average
#	Interest	Category	×
01	Time Warner Cable	Movies & TV	24.87×
02	Los Angeles Angels of Anaheim	Sports	18.60×
03	Los Angeles FC	Sports	13.47×
04	Ligue 1	Sports	10.86×
05	Shohei Ohtani	Sports	7.00×
06	FIFA World Cup 2026	Sports	3.67×
07	Creative Commons	Technology & Electronics	3.14×
08	Instant messaging	Internet & Social Media	3.04×
09	FIFA World Cup	Sports	2.74×
10	Soccer	Sports	2.63×
11	Wikipedia	Internet & Social Media	2.26×
12	United States	Travel & Leisure	1.78×
13	Video games	Games	1.71×
14	Culture	Literature	1.68×
15	Food	Food & Beverages	1.58×
16	Food and drink	Food & Beverages	1.57×
17	Fitness and wellness	Sports	1.57×
18	Family	Kids & Family	1.55×
19	Beverages	Food & Beverages	1.53×
20	Photography	Arts & Culture	1.50×

Section 05

Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the LA Galaxy audience

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Personality traits of the LA Galaxy audience vs. the country average · What stands out
Trait	Cluster	Score
Tradition	CONSERVATISM	1.52×
Community Orientation	OPEN	1.48×
Family Orientation	CONSERVATISM	1.45×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Personality traits of the LA Galaxy audience vs. the country average · Rather not
Trait	Cluster	Score
Design Affinity	PREMIUM	0.94×
Travelling	THRILL	1.01×
Sustainability	BALANCE	1.03×