Rascasse Audience Intelligence

Return on investment Audience in United Arab Emirates

A data profile of the people who buy, follow and care about Return on investment in United Arab Emirates — modelled from more than twelve digital signal sources. Return on investment has an estimated audience of 1,527,781 people in United Arab Emirates.

#376among Topic in United Arab Emirates
#92in Business & Career

The average Return on investment fan in United Arab Emirates is 36.7 years old, more male, and lives primarily in Dubai.

The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.

Top brand affinities include First-time buyer, Asset management, First class travel, with strongest over-indexing on First-time buyer (4.96× the country average).

Demographically, the Return on investment audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Early Adopter Mentality, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.

The typical Return on investment fan in United Arab Emirates is more male, around 36.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for First-time buyer.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Return on investment profile in United Arab Emirates.

Audience size
1.5M
in United Arab Emirates
Gender
27.0%
73.0% male
Age
36.7
average years
Country rank
#519
Topic in United Arab Emirates
Fig. 01

Search interest · 12-month trend

-55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Return on investment fans

27.0% are female, 73.0% are male, average age 36.7.

Fig. 02

Gender split

27.0%
Female
73.0%
Male
Demographic split for Return on investment audience in United Arab Emirates
MetricValue
Female27.0%
Male73.0%
Average age36.7
Estimated audience size1,527,781
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Return on investment audience in United Arab Emirates
Age bracketShare%
16-1912%
20-2933%
30-3929%
40-4917%
50+9%
Fig. 04

Worldwide distribution

2.6%

of the worldwide Return on investment audience comes from United Arab Emirates.

Worldwide audience distribution share by country for Return on investment
CountryShare
India16.4%
United States10.8%
Japan4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Arab Emirates average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Return on investment audience in United Arab Emirates is strongest.

Fig. 05

Top regions by affinity

Return on investment fans by region: top regions in United Arab Emirates
#RegionReachAffinity×
01Dubai~1M1.21×
02Fujairah~40K1.05×
03Ras Al Khaimah~80K0.98×
04Emirate of Abu Dhabi~600K0.97×
05Emirate of Ajman~100K0.95×
06Emirate of Sharjah~300K0.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Return on investment audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Return on investment audience
#·InterestCategoryAffinity×
01Money managementBusiness & Career6.60×
02Single-family detached homeHome & Garden6.27×
03Asset managementBusiness & Career5.28×
04First-time buyerShopping4.96×
05Terraced houseHome & Garden4.87×
06Real estate investingBusiness & Career4.11×
07InnovationBusiness & Career2.79×
08Mortgage loansBusiness & Career2.76×
09First class travelTravel & Leisure2.37×
10AlgeriaTravel & Leisure2.22×
11Stock marketBusiness & Career2.09×
12Retail bankingBusiness & Career2.09×
13Online bankingBusiness & Career1.90×
14Business classTravel & Leisure1.89×
15MoroccoTravel & Leisure1.81×
16High-net-worth individualBusiness & Career1.73×
17Expo 2020Travel & Leisure1.69×
18GolfSports1.66×
19Luxury yachtTravel & Leisure1.54×
20BahrainTravel & Leisure1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Return on investment audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Return on investment audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.75×
Quality AwarenessPREMIUM1.73×
SustainabilityBALANCE1.68×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Return on investment audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.73×
ExtroversionTHRILL0.77×
CreativityOPEN0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Return on investment have in United Arab Emirates?

Return on investment has an estimated audience of 1,527,781 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.

02

What is the gender split and age of Return on investment fans?

27.0% of Return on investment fans are female, 73.0% are male, with an average age of 36.7 years.

03

Which brands do Return on investment fans like most?

Return on investment fans show strongest brand affinity for First-time buyer (4.96×), Asset management (5.28×), and First class travel (2.37×) over the country average.

04

Where do Return on investment fans live in United Arab Emirates?

Return on investment fans in United Arab Emirates are most concentrated in Dubai (reach ~1M), Emirate of Abu Dhabi (reach ~600K), and Emirate of Sharjah (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Return on investment fans also like?

Beyond Return on investment itself, the audience over-indexes on Asset management (5.28×), First class travel (2.37×), Money management (6.6×), and Real estate investing (4.11×) compared to the United Arab Emirates average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Arab Emirates who actively search for Return on investment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →