Rascasse Audience Intelligence

Golf Audience in United Arab Emirates

A data profile of the people who buy, follow and care about Golf in United Arab Emirates — modelled from more than twelve digital signal sources. Golf has an estimated audience of 2,449,432 people in United Arab Emirates.

#4among Sport in United Arab Emirates
#171among Topic in United Arab Emirates
#16in Sports

The average Golf fan in United Arab Emirates is 37.2 years old, more male, and lives primarily in Dubai.

The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.

Top brand affinities include Return on investment, Townhouse, Golf course, with strongest over-indexing on Return on investment (1.66× the country average).

Demographically, the Golf audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Social Media Usage, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.

The typical Golf fan in United Arab Emirates is more male, around 37.2 years old, with strong Social Media Usage tendencies and a notable affinity for Return on investment.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Golf profile in United Arab Emirates.

Audience size
2.4M
in United Arab Emirates
Gender
24.9%
75.1% male
Age
37.2
average years
Country rank
#244
Topic in United Arab Emirates
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Golf fans

24.9% are female, 75.1% are male, average age 37.2.

Fig. 02

Gender split

24.9%
Female
75.1%
Male
Demographic split for Golf audience in United Arab Emirates
MetricValue
Female24.9%
Male75.1%
Average age37.2
Estimated audience size2,449,432
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the Golf audience in United Arab Emirates
Age bracketShare%
16-199%
20-2933%
30-3932%
40-4918%
50+8%
Fig. 04

Worldwide distribution

0.7%

of the worldwide Golf audience comes from United Arab Emirates.

Worldwide audience distribution share by country for Golf
CountryShare
United States22.1%
Japan7.4%
China5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Arab Emirates average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Golf audience in United Arab Emirates is strongest.

Fig. 05

Top regions by affinity

Golf fans by region: top regions in United Arab Emirates
#RegionReachAffinity×
01Dubai~2M1.64×
02Ras Al Khaimah~200K1.31×
03Emirate of Abu Dhabi~1M1.15×
04Fujairah~50K0.84×
05Emirate of Ajman~200K0.74×
06Emirate of Sharjah~400K0.69×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Golf audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Golf audience
#·InterestCategoryAffinity×
01U.S. Open (golf)Sports2.91×
02DP World TourSports2.61×
03Roberto CavalliFashion & Accessoires2.39×
04LPGASports2.30×
05Tiger WoodsSports2.09×
063MTechnology & Electronics2.08×
07Seat beltCars & Mobility1.97×
08MawlidPolitics & Society1.86×
09Child safety seatKids & Family1.85×
10CommutingCars & Mobility1.79×
11Golf courseSports1.68×
12Return on investmentBusiness & Career1.66×
13Customer experienceBusiness & Career1.64×
14PGA TourSports1.61×
15Weather forecastingHome & Garden1.60×
16Saxo BankBusiness & Career1.56×
17PoloSports1.55×
18TownhouseHome & Garden1.53×
19Debit card cashbackBusiness & Career1.53×
20Terraced houseHome & Garden1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Golf audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Golf audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY0.97×
PatriotismCONSERVATISM0.89×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Golf audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.89×
Social Media UsageJOY0.97×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Golf have in United Arab Emirates?

Golf has an estimated audience of 2,449,432 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.

02

What is the gender split and age of Golf fans?

24.9% of Golf fans are female, 75.1% are male, with an average age of 37.2 years.

03

Which brands do Golf fans like most?

Golf fans show strongest brand affinity for Return on investment (1.66×), Townhouse (1.53×), and Golf course (1.68×) over the country average.

04

Where do Golf fans live in United Arab Emirates?

Golf fans in United Arab Emirates are most concentrated in Dubai (reach ~2M), Emirate of Abu Dhabi (reach ~1M), and Emirate of Sharjah (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Golf fans also like?

Beyond Golf itself, the audience over-indexes on Townhouse (1.53×), Golf course (1.68×), PGA Tour (1.61×), and Terraced house (1.51×) compared to the United Arab Emirates average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Arab Emirates who actively search for Golf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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