A data profile of the people who buy, follow and care about Golf in Indonesia — modelled from more than twelve digital signal sources. Golf has an estimated audience of 4,881,311 people in Indonesia.
The average Golf fan in Indonesia is 38.2 years old, more male, and lives primarily in West Java.
The audience is concentrated in West Java, Jakarta, Central Java.
Top brand affinities include Korean Tour, Korean movies, Park Bo-gum, with strongest over-indexing on Korean Tour (5.86× the country average).
Demographically, the Golf audience skews more male with an average age of 38.2, and over-indexes on personality traits such as Need for Security, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.
The typical Golf fan in Indonesia is more male, around 38.2 years old, with strong Need for Security tendencies and a notable affinity for Korean Tour.
The key figures that characterise the Golf profile in Indonesia.
38.9% are female, 61.1% are male, average age 38.2.
| Metric | Value |
|---|---|
| Female | 38.9% |
| Male | 61.1% |
| Average age | 38.2 |
| Estimated audience size | 4,881,311 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 28% | |
| 30-39 | 26% | |
| 40-49 | 20% | |
| 50+ | 13% |
of the worldwide Golf audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 22.1% |
| Japan | 7.4% |
| China | 5.3% |
Where the Golf audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bali | ~300K | 3.26× | |
| 02 | South Kalimantan | ~200K | 2.37× | |
| 03 | Jakarta | ~900K | 2.19× | |
| 04 | Riau Islands | ~90K | 1.76× | |
| 05 | South Sumatra | ~200K | 1.70× | |
| 06 | Banten | ~300K | 1.50× | |
| 07 | East Kalimantan | ~100K | 1.40× | |
| 08 | Lampung | ~100K | 1.30× | |
| 09 | Bangka-Belitung Islands | ~30K | 1.24× | |
| 10 | West Nusa Tenggara | ~70K | 1.15× | |
| 11 | West Java | ~900K | 1.14× | |
| 12 | Special Region of Yogyakarta | ~90K | 1.09× | |
| 13 | West Kalimantan | ~80K | 1.07× | |
| 14 | West Papua | ~10K | 0.91× | |
| 15 | Central Kalimantan | ~30K | 0.87× | |
| 16 | West Sulawesi | ~20K | 0.87× | |
| 17 | North Kalimantan | ~10K | 0.87× | |
| 18 | Bengkulu | ~30K | 0.86× | |
| 19 | South Sulawesi | ~100K | 0.85× | |
| 20 | Papua (province) | ~20K | 0.85× | |
| 21 | Central Java | ~400K | 0.84× | |
| 22 | Gorontalo (disambiguation)(2) | ~20K | 0.84× | |
| 23 | North Maluku | ~10K | 0.84× | |
| 24 | Jambi | ~40K | 0.81× | |
| 25 | North Sulawesi | ~40K | 0.81× | |
| 26 | Maluku | ~20K | 0.80× | |
| 27 | Riau | ~90K | 0.76× | |
| 28 | Southeast Sulawesi | ~30K | 0.76× | |
| 29 | East Java | ~400K | 0.73× | |
| 30 | Central Sulawesi | ~30K | 0.73× | |
| 31 | North Sumatra | ~200K | 0.71× | |
| 32 | East Nusa Tenggara | ~40K | 0.68× | |
| 33 | Aceh | ~40K | 0.65× | |
| 34 | West Sumatra | ~50K | 0.62× |
The strongest cross-interests of the Golf audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Korean Tour | POI | 5.86× | ||
| 02 | TOPIK | Business & Career | 5.67× | ||
| 03 | Park Bo-gum | Movies & TV | 5.57× | ||
| 04 | seventeen | Music & Radio | 4.71× | ||
| 05 | Bae Suzy | Movies & TV | 4.66× | ||
| 06 | K-Dramas | Movies & TV | 4.10× | ||
| 07 | Lee Min-ho | Fashion & Accessoires | 3.65× | ||
| 08 | Song Hye-kyo | Fashion & Accessoires | 3.39× | ||
| 09 | Korean movies | Movies & TV | 3.21× | ||
| 10 | Song Joong-ki | Movies & TV | 3.12× | ||
| 11 | IU (singer) | Music & Radio | 3.11× | ||
| 12 | Gong Yoo | Movies & TV | 2.99× | ||
| 13 | LØLØ | Music & Radio | 2.79× | ||
| 14 | BTS | Music & Radio | 2.15× | ||
| 15 | Google Books | Literature | 1.97× | ||
| 16 | Non-fiction books | Literature | 1.68× | ||
| 17 | It (novel) | Literature | 1.66× | ||
| 18 | OLX | Shopping | 1.54× | ||
| 19 | Casino games | Games | 1.54× | ||
| 20 | Allkpop | Music & Radio | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.03× | |
| Travelling | THRILL | 0.94× | |
| Individualism | JOY | 0.93× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.74× | |
| Social Media Usage | JOY | 0.83× | |
| Risk Appetite | THRILL | 0.83× |
Golf has an estimated audience of 4,881,311 people in Indonesia, concentrated in West Java and Jakarta.
38.9% of Golf fans are female, 61.1% are male, with an average age of 38.2 years.
Golf fans show strongest brand affinity for Korean Tour (5.86×), Korean movies (3.21×), and Park Bo-gum (5.57×) over the country average.
Golf fans in Indonesia are most concentrated in West Java (reach ~900K), Jakarta (reach ~900K), and Central Java (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Golf itself, the audience over-indexes on Korean movies (3.21×), Park Bo-gum (5.57×), seventeen (4.71×), and K-Dramas (4.1×) compared to the Indonesia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Golf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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