Rascasse Audience Intelligence

Crónica (newspaper) Audience in Argentina

A data profile of the people who buy, follow and care about Crónica (newspaper) in Argentina — modelled from more than twelve digital signal sources. Crónica (newspaper) has an estimated audience of 2,894,367 people in Argentina.

Crónica (newspaper) has an estimated audience of 2,894,367 people in Argentina. 60.0% are female, 40.0% are male, average age 39.7. Top brand affinities: Online newspaper, Uber, Rail transport, Virtual reality, Mark Wahlberg.

Top brand affinities include Online newspaper, Uber, Rail transport, with strongest over-indexing on Online newspaper (1.85× the country average).

Demographically, the Crónica (newspaper) audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle.

The typical Crónica (newspaper) fan in Argentina is more female, around 39.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Online newspaper.

Category: News · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Crónica (newspaper) profile in Argentina.

Audience size
2.9M
in Argentina
Gender
60.0%
40.0% male
Age
39.7
average years
Country rank
#187
Website / Newspaper / Magazine in Argentina
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Crónica (newspaper)

60.0% are female, 40.0% are male, average age 39.7.

Fig. 02

Gender split

60.0%
Female
40.0%
Male
Demographic split for Crónica (newspaper) audience in Argentina
MetricValue
Female60.0%
Male40.0%
Average age39.7
Estimated audience size2,894,367
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Crónica (newspaper) audience in Argentina
Age bracketShare%
16-1913%
20-2926%
30-3923%
40-4918%
50+20%
Fig. 04

Worldwide distribution

50.7%

of the worldwide Crónica (newspaper) audience comes from Argentina.

Worldwide audience distribution share by country for Crónica (newspaper)
CountryShare
Argentina50.7%
Paraguay11.0%
Brazil8.3%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Crónica (newspaper) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Crónica (newspaper) audience
#·InterestCategoryAffinity×
01Rotten TomatoesMovies & TV2.19×
02BBCMovies & TV2.03×
03PfizerHealth1.94×
04CarsharingCars & Mobility1.91×
05Online newspaperNews1.85×
06CNNMovies & TV1.77×
07Rail transportTravel & Leisure1.74×
08George ClooneyMovies & TV1.68×
09Meghan MarkleFashion & Accessoires1.65×
10Mark WahlbergMovies & TV1.63×
11Jessica AlbaMovies & TV1.63×
12Virtual realityTechnology & Electronics1.62×
13Nobel Peace PrizePolitics & Society1.59×
14Breakfast televisionMovies & TV1.56×
15Non-alcoholic beverageFood & Beverages1.55×
16Denver NuggetsSports1.53×
17Gwyneth PaltrowMovies & TV1.53×
18UberCars & Mobility1.51×
19BiotechnologyBusiness & Career1.51×
20Amnesty InternationalPolitics & Society1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Crónica (newspaper) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Crónica (newspaper) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.37×
Urban LifestyleOPEN1.24×
Need for SecurityCONSERVATISM1.23×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Crónica (newspaper) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.63×
Early Adopter MentalityPOWER0.65×
Career OrientationPOWER0.69×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Argentina who actively search for Crónica (newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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