A data profile of the people who buy, follow and care about Evolutionary psychology in Australia — modelled from more than twelve digital signal sources. Evolutionary psychology has an estimated audience of 3,110,858 people in Australia.
Evolutionary psychology has an estimated audience of 3,110,858 people in Australia. 49.7% are female, 50.3% are male, average age 35.1. Top brand affinities: EB Games, Wikipedia, Mixed martial arts, Snapchat, Jim Carrey.
Top brand affinities include EB Games, Wikipedia, Mixed martial arts, with strongest over-indexing on EB Games (2.61× the country average).
Demographically, the Evolutionary psychology audience skews balanced with an average age of 35.1, and over-indexes on personality traits such as Extroversion, Individualism.
The typical Evolutionary psychology fan in Australia is balanced, around 35.1 years old, with strong Extroversion tendencies and a notable affinity for EB Games.
The key figures that characterise the Evolutionary psychology profile in Australia.
49.7% are female, 50.3% are male, average age 35.1.
| Metric | Value |
|---|---|
| Female | 49.7% |
| Male | 50.3% |
| Average age | 35.1 |
| Estimated audience size | 3,110,858 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 25% | |
| 30-39 | 15% | |
| 40-49 | 15% | |
| 50+ | 15% |
of the worldwide Evolutionary psychology audience comes from Australia.
| Country | Share |
|---|---|
| United States | 36.1% |
| Mexico | 6.8% |
| Brazil | 5.2% |
The strongest cross-interests of the Evolutionary psychology audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Emilia Clarke | Movies & TV | 3.11× | ||
| 02 | Gerard Butler | Movies & TV | 3.11× | ||
| 03 | Monica Bellucci | Movies & TV | 3.11× | ||
| 04 | Morgan Freeman | Movies & TV | 3.11× | ||
| 05 | Mila Kunis | Movies & TV | 3.11× | ||
| 06 | Kat Dennings | Movies & TV | 3.11× | ||
| 07 | Kaley Cuoco | Movies & TV | 3.11× | ||
| 08 | Christopher Nolan | Movies & TV | 3.11× | ||
| 09 | Google News | News | 2.73× | ||
| 10 | Jim Carrey | Movies & TV | 2.71× | ||
| 11 | EB Games | Games | 2.61× | ||
| 12 | Scarlett Johansson | Movies & TV | 2.16× | ||
| 13 | Bored Panda | Internet & Social Media | 2.06× | ||
| 14 | Wikipedia | Internet & Social Media | 2.01× | ||
| 15 | Virtual reality | Technology & Electronics | 1.73× | ||
| 16 | Ladbrokes | Games | 1.64× | ||
| 17 | Snapchat | Internet & Social Media | 1.60× | ||
| 18 | Mixed martial arts | Sports | 1.57× | ||
| 19 | Internet celebrity | Internet & Social Media | 1.53× | ||
| 20 | Cricket Australia | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.16× | |
| Individualism | JOY | 1.11× | |
| Spirituality | BALANCE | 1.10× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.66× | |
| Design Affinity | PREMIUM | 0.71× | |
| Creativity | OPEN | 0.78× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Australia who actively search for Evolutionary psychology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Australia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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