A data profile of the people who buy, follow and care about Mommy's Kitchen in Australia — modelled from more than twelve digital signal sources. Mommy's Kitchen has an estimated audience of 1,973,549 people in Australia.
Mommy's Kitchen has an estimated audience of 1,973,549 people in Australia. 61.8% are female, 38.2% are male, average age 41.0.
The key figures that characterise the Mommy's Kitchen profile in Australia.
61.8% are female, 38.2% are male, average age 41.0.
| Metric | Value |
|---|---|
| Female | 61.8% |
| Male | 38.2% |
| Average age | 41.0 |
| Estimated audience size | 1,973,549 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 3% | |
| 20-29 | 24% | |
| 30-39 | 35% | |
| 40-49 | 26% | |
| 50+ | 12% |
of the worldwide Mommy's Kitchen audience comes from Australia.
| Country | Share |
|---|---|
| Taiwan | 28.9% |
| China | 7.3% |
| Vietnam | 5.9% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Australia who actively search for Mommy's Kitchen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Australia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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