Mommy's Kitchen Audience in Germany

Mommy's Kitchen logo

Mommy's Kitchen has an estimated audience of 535,197 people in Germany. 59.2% are female, 40.8% are male, average age 28.1. Top regions: Baden-Württemberg, Bremen, Bayern. Top brand affinities: Gil Ofarim, Nurse education, Progressive rock, Collectable, Product design.

The average Mommy's Kitchen fan in Germany is 28.1 years old, more female, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bremen, Bayern. Top brand affinities include Gil Ofarim, Nurse education, Progressive rock, with strongest over-indexing on Gil Ofarim (1.76× the country average). Demographically, the Mommy's Kitchen audience skews more female with an average age of 28.1, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Food & Beverages · Type: Website / Newspaper / Magazine

Demographics of Mommy's Kitchen fans

Demographic split for Mommy's Kitchen audience in Germany
MetricValue
Female59.2%
Male40.8%
Average age28.1
Estimated audience size535,197

Audience persona

The typical Mommy's Kitchen fan in Germany is more female, around 28.1 years old, with strong Sustainability tendencies and a notable affinity for Gil Ofarim.

Top regions in Germany

Top regions ranked by reach for Mommy's Kitchen in Germany
RegionReachAffinity
Baden-Württemberg74,3550.52×
Bremen66,8227.39×
Bayern60,8650.36×
Nordrhein-Westfalen59,2100.26×
Niedersachsen56,8910.55×
Brandenburg54,1381.65×
Berlin53,2911.13×
Hessen42,6430.53×
Hamburg34,9941.46×
Sachsen27,0140.52×
Rheinland-Pfalz18,6280.35×
Sachsen-Anhalt12,9800.47×
Schleswig-Holstein10,6360.28×
Thüringen6,6830.25×
Mecklenburg-Vorpommern5,7080.28×
SaarlandNone×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mommy's Kitchen audience
BrandAffinityCategory
Gil Ofarim1.76×Music & Radio
Nurse education3.16×Kids & Family
Progressive rock1.83×Music & Radio
Collectable1.58×Kids & Family
Product design1.56×Business & Career
Cachorro2.63×Pets & Animals
Bank account1.79×Business & Career
Home Delivery1.69×Food & Beverages
Endless Space10.1×Games
Roaming2.2×Technology & Electronics
Staycation1.99×Home & Garden
Hatten2.85×Travel & Leisure
Gründerzeit2.75×Politics & Society
Cross-country equestrianism3.98×Sports
Ipekyol1.99×Shopping
Information sensitivity2.52×Technology & Electronics
EVO Fitness4.07×Sports
Liberace2.73×Music & Radio
Picnic1.59×Kids & Family
Scratching post2.51×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mommy's Kitchen audience
TraitClusterScore
SustainabilityBALANCE1.61
Urban LifestyleOPEN1.57
DIY MentalityTHRILL1.55
Convenience OrientationPREMIUM1.55
Sports ActivityPOWER1.5
TravellingTHRILL1.49

Worldwide distribution

Worldwide audience distribution share by country for Mommy's Kitchen
CountryShare
Taiwan50.9%
China5.4%
Vietnam4.3%

See Mommy's Kitchen audiences in other countries

More Food & Beverages audiences in Germany

Frequently asked questions

How many fans does Mommy's Kitchen have in Germany?

Mommy's Kitchen has an estimated audience of 535,197 people in Germany, concentrated in Baden-Württemberg and Bremen.

What is the gender split and age of Mommy's Kitchen fans?

59.2% of Mommy's Kitchen fans are female, 40.8% are male, with an average age of 28.1 years.

Which brands do Mommy's Kitchen fans like most?

Mommy's Kitchen fans show strongest brand affinity for Gil Ofarim (1.76×), Nurse education (3.16×), and Progressive rock (1.83×) over the country average.

Where do Mommy's Kitchen fans live in Germany?

Mommy's Kitchen fans in Germany are most concentrated in Baden-Württemberg (reach 74,355), Bremen (reach 66,822), and Bayern (reach 60,865). These three regions account for the largest share of the active audience.

What other brands do Mommy's Kitchen fans also like?

Beyond Mommy's Kitchen itself, the audience over-indexes on Nurse education (3.16×), Progressive rock (1.83×), Collectable (1.58×), and Product design (1.56×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Mommy's Kitchen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.