A data profile of the people who buy, follow and care about Bohemian Rhapsody in Brazil — modelled from more than twelve digital signal sources. Bohemian Rhapsody has an estimated audience of 721,863 people in Brazil.
Bohemian Rhapsody has an estimated audience of 721,863 people in Brazil. 55.4% are female, 44.6% are male, average age 39.7. Top brand affinities: Sports, Sherlock Holmes (1984 TV series), Freddie Mercury, Anya Taylor-Joy, Saoirse Ronan.
Top brand affinities include Sports, Sherlock Holmes (1984 TV series), Freddie Mercury, with strongest over-indexing on Sports (4.79× the country average).
Demographically, the Bohemian Rhapsody audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Mindfulness, Spirituality.
The typical Bohemian Rhapsody fan in Brazil is more female, around 39.7 years old, with strong Mindfulness tendencies and a notable affinity for Sports.
The key figures that characterise the Bohemian Rhapsody profile in Brazil.
55.4% are female, 44.6% are male, average age 39.7.
| Metric | Value |
|---|---|
| Female | 55.4% |
| Male | 44.6% |
| Average age | 39.7 |
| Estimated audience size | 721,863 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 20% |
of the worldwide Bohemian Rhapsody audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 24.3% |
| Germany | 6.9% |
| United Kingdom | 6.8% |
The strongest cross-interests of the Bohemian Rhapsody audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Birdman (film) | Movies & TV | 30.97× | ||
| 02 | Saoirse Ronan | Movies & TV | 27.83× | ||
| 03 | Sherlock Holmes (1984 TV series) | Movies & TV | 25.62× | ||
| 04 | Rami Malek | Movies & TV | 23.21× | ||
| 05 | Anya Taylor-Joy | Movies & TV | 16.63× | ||
| 06 | Freddie Mercury | Music & Radio | 14.34× | ||
| 07 | Queen (band) | Music & Radio | 13.31× | ||
| 08 | Christian Bale | Movies & TV | 13.29× | ||
| 09 | David Bowie | Music & Radio | 12.43× | ||
| 10 | Paul McCartney | Music & Radio | 12.01× | ||
| 11 | Robert De Niro | Movies & TV | 11.63× | ||
| 12 | Bee Gees | Music & Radio | 11.29× | ||
| 13 | Al Pacino | Movies & TV | 10.59× | ||
| 14 | John Lennon | Music & Radio | 10.44× | ||
| 15 | Bon Jovi | Music & Radio | 9.97× | ||
| 16 | The Sopranos | Movies & TV | 9.82× | ||
| 17 | Margot Robbie | Movies & TV | 9.67× | ||
| 18 | Sports | Music & Radio | 4.79× | ||
| 19 | Michael Jackson | Music & Radio | 3.35× | ||
| 20 | Europe | Music & Radio | 3.23× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.60× | |
| Spirituality | BALANCE | 1.46× | |
| Tradition | CONSERVATISM | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.02× | |
| DIY Mentality | THRILL | 1.07× | |
| Luxury Orientation | PREMIUM | 1.08× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Bohemian Rhapsody. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.