Rascasse Audience Intelligence

Nettspend Audience in United States

Nettspend has an estimated audience of 6.2M people in United States.

#17among Singer-songwriter in United States
#502among people in United States#407in Music & Radio

The average Nettspend fan in United States is 39.1 years old, more female, and lives primarily in California.

By number of fans, Nettspend ranks #17 among the 7768 objects in Singer-songwriter in United States — 1.5× the group median.

Its fans are 2.2 years older than the group average of 36.9.

Women make up 55.3% of the fan base, 2.6 percentage points fewer than the group average.

Compared with the other 7767 objects in Singer-songwriter, Nettspend fans stand out for their interest in Demi Moore, Concerts and Monarchy.

Most fans live in California, Texas, Florida.

Top affinities include Demi Moore, Concerts, Monarchy, with strongest over-indexing on Demi Moore (2× the country average).

Demographically, the Nettspend audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Tradition, Extroversion.

The typical Nettspend fan in United States is more female, around 39.1 years old, with strong Tradition tendencies and a notable affinity for Demi Moore.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
6.2M
in United States
Gender
55.3%♀
44.7% male
Age
39.1
average years
Country rank
#5637
among all objects in United States
Fig. 01

Search interest · 12-month trend

+13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Nettspend fans

55.3% are female, 44.7% are male, average age 39.1.

Fig. 02

Gender split

55.3%
Female
44.7%
Male
Demographic split for Nettspend audience in United States
MetricValue
Female55.3%
Male44.7%
Average age39.1
Estimated audience size6.2M
Fig. 03

Age distribution

Ø 39.1
average years
Age distribution of the Nettspend audience in United States
Age bracketShare%
16-2424%
25-3419%
35-4418%
45-5420%
55+20%
Fig. 04

Worldwide distribution

83.8%

of the worldwide Nettspend audience comes from United States.

Worldwide audience distribution share by country for Nettspend
CountryShare
United States83.8%
Canada2.3%
United Kingdom2.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Nettspend fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~100K2.37×
02Louisiana~200K2.06×
03Alabama~100K1.54×
04Kentucky~100K1.54×
05Nevada~90K1.54×
06Arkansas~80K1.51×
07Georgia~300K1.40×
08Tennessee~200K1.37×
09Oklahoma~100K1.33×
10West Virginia~40K1.31×
11Indiana~200K1.25×
12South Carolina~100K1.25×
13Ohio~300K1.20×
14Missouri~100K1.19×
15Wisconsin~100K1.18×
16North Carolina~200K1.14×
17Michigan~200K1.11×
18Texas~500K1.10×
19Kansas~60K1.07×
20New Mexico~40K1.05×
21Virginia~200K1.04×
22Illinois~200K0.99×
23Maryland~100K0.97×
24California~700K0.94×
25Delaware~20K0.93×
26Pennsylvania~200K0.91×
27New York~300K0.88×
28Arizona~100K0.88×
29Florida~300K0.87×
30Minnesota~90K0.86×
31South Dakota~10K0.83×
32Colorado~90K0.81×
33Washington~100K0.80×
34Oregon~60K0.78×
35Connecticut~50K0.77×
36Washington, District of Columbia~10K0.77×
37Iowa~50K0.76×
38New Jersey~100K0.74×
39Maine~20K0.73×
40Nebraska~30K0.71×
41Idaho~20K0.70×
42Alaska~9K0.70×
43Rhode Island~10K0.69×
44Massachusetts~90K0.66×
45Utah~40K0.66×
46Montana~10K0.66×
47Wyoming~7K0.66×
48North Dakota~9K0.62×
49New Hampshire~10K0.61×
50Hawaii~10K0.51×
Fig. 06

Affinity by region

Affinity by region — Nettspend, United States
0.51×1.00×2.37×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Nettspend audience vs. the country average
#·InterestCategoryAffinity×
01Demi MooreMovies & TV2.00×
02ConcertsMusic & Radio1.96×
03MonarchyPolitics & Society1.95×
04Compact carCars & Mobility1.81×
05E-TradeBusiness & Career1.77×
06WWE Hall of FameSports1.71×
07Tony AwardArts & Culture1.71×
08Jason MomoaMovies & TV1.69×
09RockabillyFashion & Accessoires1.67×
10Labor DayPolitics & Society1.65×
11Wheel of Fortune (U.S. game show)Movies & TV1.64×
12Diane KeatonMovies & TV1.62×
13DeodorantBeauty & Wellness1.58×
14Talk radioMusic & Radio1.57×
15Political scienceBusiness & Career1.57×
16Movie theaterMovies & TV1.52×
17Megan FoxMovies & TV1.52×
18VoucherShopping1.52×
19Dancing with the StarsMovies & TV1.51×
20FlatbreadFood & Beverages1.50×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Nettspend audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Nettspend audience vs. the country average · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.22×
ExtroversionTHRILL1.19×
IndulgenceJOY1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Nettspend audience vs. the country average · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.89×
Quality AwarenessPREMIUM0.93×
Healthy LifestyleBALANCE0.94×
0×1.00× baseline2×
Appendix

Explore more audiences

More Singer-songwriter audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Nettspend over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/nettspend-10039008” · Methodology