Rascasse Audience Intelligence

Cannes Film Festival Audience in United States

Cannes Film Festival has an estimated audience of 270K people in United States.

The average Cannes Film Festival fan in United States is 37.4 years old, balanced, and lives primarily in California.

By number of fans, Cannes Film Festival ranks #10 among the 187 objects in Film festival in United States — 12.4× the group median.

Its fans are 4.4 years younger than the group average of 41.8.

Women make up 53.0% of the fan base, 2.7 percentage points more than the group average.

Compared with the other 186 objects in Film festival, Cannes Film Festival fans stand out for their interest in Private banking, spiderman movies and Screenwriter.

Interest is seasonal: April, May and June account for 52% of the year's searches, November is the quietest month.

Most fans live in California, New York, Florida.

Top affinities include Private banking, spiderman movies, Screenwriter, with strongest over-indexing on Private banking (25.47× the country average).

Demographically, the Cannes Film Festival audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Career Orientation, Design Affinity.

The typical Cannes Film Festival fan in United States is balanced, around 37.4 years old, with strong Career Orientation tendencies and a notable affinity for Private banking.

Category: Movies & TV · Type: Event · Subtype: Film festival

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
270K
in United States
Gender
53.0%♀
47.0% male
Age
37.4
average years
Country rank
#53384
among all objects in United States
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Cannes Film Festival fans

53.0% are female, 47.0% are male, average age 37.4.

Fig. 02

Gender split

53.0%
Female
47.0%
Male
Demographic split for Cannes Film Festival audience in United States
MetricValue
Female53.0%
Male47.0%
Average age37.4
Estimated audience size270K
Fig. 03

Age distribution

Ø 37.4
average years
Age distribution of the Cannes Film Festival audience in United States
Age bracketShare%
16-2428%
25-3419%
35-4417%
45-5417%
55+18%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Cannes Film Festival audience comes from United States.

Worldwide audience distribution share by country for Cannes Film Festival
CountryShare
France31.3%
United Kingdom15.1%
Spain11.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Cannes Film Festival fans by region: top regions in United States
#RegionReachAffinity×
01New York~40K2.37×
02Washington, District of Columbia~1K2.33×
03California~70K2.15×
04Massachusetts~9K1.64×
05New Jersey~10K1.36×
06Connecticut~4K1.30×
07Illinois~10K1.29×
08Washington~8K1.25×
09Virginia~8K1.15×
10Colorado~5K1.14×
11Oregon~4K1.13×
12Georgia~10K1.12×
13Maryland~6K1.12×
14Vermont<1K1.11×
15Rhode Island<1K1.08×
16Florida~20K1.06×
17Pennsylvania~10K1.05×
18Utah~3K1.03×
19Nevada~3K1.02×
20Hawaii~1K1.02×
21Maine~1K1.00×
22Texas~20K0.99×
23New Hampshire~1K0.98×
24Arizona~6K0.94×
25Minnesota~4K0.93×
26Louisiana~3K0.89×
27Nebraska~1K0.89×
28Montana<1K0.89×
29North Carolina~8K0.87×
30New Mexico~1K0.87×
31Delaware<1K0.87×
32Alaska<1K0.87×
33Michigan~7K0.86×
34Tennessee~5K0.86×
35Missouri~4K0.85×
36North Dakota<1K0.85×
37Ohio~8K0.83×
38Kansas~2K0.82×
39Idaho~1K0.82×
40South Dakota<1K0.82×
41Wisconsin~4K0.81×
42South Carolina~4K0.80×
43Oklahoma~3K0.79×
44Iowa~2K0.79×
45Indiana~4K0.78×
46Kentucky~3K0.78×
47West Virginia~1K0.77×
48Arkansas~2K0.76×
49Alabama~3K0.73×
50Mississippi~2K0.72×
Fig. 06

Affinity by region

Affinity by region — Cannes Film Festival, United States
0.72×1.00×2.37×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Cannes Film Festival audience vs. the country average
#·InterestCategoryAffinity×
01Private bankingBusiness & Career25.47×
02spiderman moviesMovies & TV14.64×
03ScreenwriterMovies & TV8.95×
04Tom HollandMovies & TV7.61×
05Photo (French magazine)Fashion & Accessoires7.60×
06Miami Beach, FloridaTravel & Leisure7.21×
07Film festivalMovies & TV5.72×
08South KoreaTravel & Leisure4.61×
09Sabrina CarpenterMusic & Radio4.34×
10Millie Bobby BrownMovies & TV4.10×
11ZendayaMovies & TV4.07×
12AtlantaTravel & Leisure3.07×
13Britney SpearsMusic & Radio2.67×
14Harry PotterMovies & TV2.59×
15ShoesFashion & Accessoires1.97×
16BooksLiterature1.97×
17Alcoholic beveragesFood & Beverages1.78×
18BeautyBeauty & Wellness1.75×
19FamilyKids & Family1.56×
20MoviesMovies & TV1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Cannes Film Festival audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Cannes Film Festival audience vs. the country average · What stands out
TraitClusterDeviationScore
Career OrientationPOWER3.50×
Design AffinityPREMIUM2.21×
ExtroversionTHRILL1.85×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Cannes Film Festival audience vs. the country average · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.48×
PatriotismCONSERVATISM0.52×
Price SensitivityPREMIUM0.63×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Cannes Film Festival over the last 12 months. Modelled, not counted; people interested in several events count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/cannes-film-festival-17113” · Methodology