Literature Audience in Canada

Literature has an estimated audience of 5,652,396 people in Canada. 61.4% are female, 38.6% are male, average age 41.8. Top regions: Ontario, Quebec, British Columbia.
The average Literature fan in Canada is 41.8 years old, more female, and lives primarily in Ontario. The audience is concentrated in Ontario, Quebec, British Columbia.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Literature fans
| Metric | Value |
|---|---|
| Female | 61.4% |
| Male | 38.6% |
| Average age | 41.8 |
| Estimated audience size | 5,652,396 |
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 3,095,115 | 1.31× |
| Quebec | 1,806,631 | 1.34× |
| British Columbia | 1,087,824 | 1.29× |
| Alberta | 804,179 | 1.15× |
| Manitoba | 211,640 | 1.0× |
| Saskatchewan | 182,796 | 1.02× |
| Nova Scotia | 158,097 | 0.94× |
| New Brunswick | 120,685 | 0.92× |
| Newfoundland and Labrador | 73,454 | 0.85× |
| Prince Edward Island | 25,487 | 0.92× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.7% |
| Italy | 5.6% |
| Brazil | 4.7% |
See Literature audiences in other countries
More Field of study audiences in Canada
- Music (20,108,624)
- Politics and social issues (15,419,986)
- Education (11,614,140)
- Entrepreneurship (10,649,072)
- Finance (9,723,281)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Literature. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.