Literature Audience in Germany

Literature has an estimated audience of 7,583,475 people in Germany. 63.4% are female, 36.6% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern.
The average Literature fan in Germany is 39.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Literature fans
| Metric | Value |
|---|---|
| Female | 63.4% |
| Male | 36.6% |
| Average age | 39.3 |
| Estimated audience size | 7,583,475 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,827,443 | 1.1× |
| Baden-Württemberg | 1,094,418 | 1.06× |
| Bayern | 1,067,039 | 0.88× |
| Niedersachsen | 734,248 | 1.0× |
| Hessen | 521,613 | 0.9× |
| Sachsen | 393,495 | 1.06× |
| Rheinland-Pfalz | 385,570 | 1.01× |
| Berlin | 358,953 | 1.06× |
| Schleswig-Holstein | 270,486 | 0.99× |
| Brandenburg | 210,227 | 0.89× |
| Thüringen | 205,188 | 1.06× |
| Hamburg | 180,174 | 1.05× |
| Sachsen-Anhalt | 168,090 | 0.86× |
| Mecklenburg-Vorpommern | 135,724 | 0.94× |
| Bremen | 89,313 | 1.38× |
| Saarland | 71,180 | 0.76× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.7% |
| Italy | 5.6% |
| Brazil | 4.7% |
See Literature audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Literature. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.