Rascasse Audience Intelligence

Presidents Cup Fan Demographics in United States

Presidents Cup has an estimated audience of 1.1M people in United States.

The average Presidents Cup fan in United States is 46.5 years old, more male, and lives primarily in Illinois.

By number of fans, Presidents Cup ranks #31 among the 414 objects in Golf in United States — 1.8× the group median.

Its fans are 5.5 years older than the group average of 41.0.

Women make up 20.3% of the fan base, 8.6 percentage points fewer than the group average.

Interest is seasonal: April, August and September account for 88% of the year's searches, January is the quietest month.

Most fans live in Illinois, California, Florida.

Top affinities include PGA TOUR Superstore, Scotty Cameron, PUMA Golf, with strongest over-indexing on PGA TOUR Superstore (102.66× the country average).

Demographically, the Presidents Cup audience skews more male with an average age of 46.5, and over-indexes on personality traits such as Family Orientation, Patriotism.

The typical Presidents Cup fan in United States is more male, around 46.5 years old, with strong Family Orientation tendencies and a notable affinity for PGA TOUR Superstore.

Category: Sports · Type: Event · Subtype: Golf

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
1.1M
in United States
Gender
20.3%♀
79.7% male
Age
46.5
average years
Country rank
#22597
among all objects in United States
Fig. 01

Search interest · 12-month trend

+61%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Presidents Cup fans

20.3% are female, 79.7% are male, average age 46.5.

Fig. 02

Gender split

20.3%
Female
79.7%
Male
Demographic split for Presidents Cup audience in United States
MetricValue
Female20.3%
Male79.7%
Average age46.5
Estimated audience size1.1M
Fig. 03

Age distribution

Ø 46.5
average years
Age distribution of the Presidents Cup audience in United States
Age bracketShare%
16-247%
25-3416%
35-4419%
45-5421%
55+38%
Fig. 04

Worldwide distribution

62.9%

of the worldwide Presidents Cup audience comes from United States.

Worldwide audience distribution share by country for Presidents Cup
CountryShare
United States62.9%
Australia9.7%
United Kingdom7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Presidents Cup fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~80K1.96×
02Massachusetts~30K1.43×
03Connecticut~20K1.38×
04Maine~6K1.38×
05Minnesota~20K1.33×
06New Hampshire~6K1.33×
07Vermont~3K1.33×
08Ohio~50K1.31×
09South Carolina~20K1.31×
10North Carolina~50K1.30×
11Wisconsin~20K1.30×
12Iowa~10K1.27×
13Nebraska~8K1.27×
14Michigan~40K1.22×
15North Dakota~3K1.19×
16Colorado~20K1.17×
17South Dakota~3K1.12×
18Pennsylvania~50K1.11×
19Montana~4K1.11×
20Indiana~20K1.09×
21Rhode Island~4K1.08×
22Virginia~30K1.04×
23Utah~10K1.04×
24Missouri~20K1.01×
25Kentucky~10K1.01×
26Tennessee~20K0.99×
27Washington, District of Columbia~2K0.99×
28Idaho~6K0.97×
29Kansas~9K0.94×
30Arizona~20K0.92×
31Delaware~3K0.92×
32Wyoming~2K0.91×
33Washington~20K0.90×
34Hawaii~4K0.89×
35Georgia~30K0.86×
36Alabama~10K0.85×
37Maryland~20K0.84×
38Oregon~10K0.83×
39Florida~60K0.82×
40West Virginia~5K0.82×
41New York~50K0.79×
42New Jersey~20K0.79×
43Nevada~8K0.78×
44Oklahoma~9K0.75×
45Arkansas~7K0.72×
46Louisiana~10K0.69×
47Mississippi~6K0.68×
48New Mexico~4K0.63×
49California~80K0.61×
50Texas~40K0.61×
Fig. 06

Affinity by region

Affinity by region — Presidents Cup, United States
0.61×1.00×1.96×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Presidents Cup audience vs. the country average
#·InterestCategoryAffinity×
01PGA TOUR SuperstoreShopping102.66×
02Scotty CameronSports22.38×
03PUMA GolfSports19.69×
04Ryder CupSports13.66×
05Rory McIlroySports12.03×
06Brooks KoepkaSports11.73×
07PGA ChampionshipSports10.49×
08Jordan SpiethSports10.33×
09U.S. Open (golf)Sports8.86×
10Scottie SchefflerSports8.27×
11Masters TournamentSports6.16×
12Tiger WoodsSports5.18×
13Golf ChannelSports5.06×
14Golf equipmentSports4.99×
15Golf ballSports4.94×
16PGA TourSports4.72×
17Golf clubSports4.46×
18Golf courseSports3.48×
19Lindsey GrahamPolitics & Society2.13×
20GolfSports2.04×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Presidents Cup audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Presidents Cup audience vs. the country average · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.74×
PatriotismCONSERVATISM2.05×
Risk AppetiteTHRILL1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Presidents Cup audience vs. the country average · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.62×
MindfulnessBALANCE0.66×
Pet OwnershipJOY0.67×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Presidents Cup over the last 12 months. Modelled, not counted; people interested in several events count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/presidents-cup-80696” · Methodology