Rascasse Audience Intelligence

Dog walking Audience in Switzerland

A data profile of the people who buy, follow and care about Dog walking in Switzerland — modelled from more than twelve digital signal sources. Dog walking has an estimated audience of 990,032 people in Switzerland.

#372among Topic in Switzerland
#9in Pets & Animals

The average Dog walking fan in Switzerland is 39.3 years old, more female, and lives primarily in Canton of Zürich.

The audience is concentrated in Canton of Zürich, Canton of Bern, Vaud.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Dog walking profile in Switzerland.

Audience size
990K
in Switzerland
Gender
63.8%♀
36.2% male
Age
39.3
average years
Country rank
#547
Topic in Switzerland
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dog walking fans

63.8% are female, 36.2% are male, average age 39.3.

Fig. 02

Gender split

63.8%
Female
36.2%
Male
Demographic split for Dog walking audience in Switzerland
MetricValue
Female63.8%
Male36.2%
Average age39.3
Estimated audience size990,032
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Dog walking audience in Switzerland
Age bracketShare%
16-1919%
20-2922%
30-3918%
40-4921%
50+21%
Fig. 04

Worldwide distribution

0.7%

of the worldwide Dog walking audience comes from Switzerland.

Worldwide audience distribution share by country for Dog walking
CountryShare
United States24.1%
Japan12.6%
United Kingdom7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Switzerland average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dog walking audience in Switzerland is strongest.

Fig. 05

Top regions by affinity

Dog walking fans by region: top regions in Switzerland
#RegionReachAffinity×
01Canton of Zug~10K1.10×
02Schwyz~20K1.09×
03Neuchatel~20K1.07×
04Solothurn~30K1.04×
05Graubünden~20K1.04×
06Thurgau~30K1.02×
07Basel-Landschaft~20K1.01×
08Basel-City~40K1.00×
09Fribourg~40K1.00×
10Valais~40K0.99×
11Luzern~40K0.97×
12Canton of St. Gallen~50K0.96×
13Ticino~40K0.96×
14Canton of Geneva~60K0.95×
15Aargau~60K0.95×
16Canton of Bern~90K0.92×
17Vaud~90K0.92×
18Canton of Zürich~100K0.87×
Appendix

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How to read this data

Audience size is the estimated number of people in Switzerland who actively search for Dog walking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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