Dog walking Audience in Germany
Dog walking has an estimated audience of 8,910,727 people in Germany. 64.4% are female, 35.6% are male, average age 37.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Dog walking fan in Germany is 37.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Dog walking audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Pet Ownership, Sports Activity.
Category: Pets & Animals · Type: Topic
Demographics of Dog walking fans
| Metric | Value |
|---|---|
| Female | 64.4% |
| Male | 35.6% |
| Average age | 37.4 |
| Estimated audience size | 8,910,727 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 2,412,130 | 1.24× |
| Bayern | 1,092,195 | 0.76× |
| Baden-Württemberg | 970,319 | 0.8× |
| Niedersachsen | 710,207 | 0.82× |
| Hessen | 650,632 | 0.96× |
| Berlin | 475,189 | 1.19× |
| Rheinland-Pfalz | 450,501 | 1.01× |
| Thüringen | 370,765 | 1.63× |
| Schleswig-Holstein | 340,444 | 1.06× |
| Brandenburg | 198,962 | 0.72× |
| Sachsen | 184,470 | 0.42× |
| Hamburg | 179,221 | 0.89× |
| Bremen | 148,535 | 1.95× |
| Sachsen-Anhalt | 145,419 | 0.63× |
| Mecklenburg-Vorpommern | 127,897 | 0.75× |
| Saarland | 127,142 | 1.16× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.25 |
| Sports Activity | POWER | 1.72 |
| Sustainability | BALANCE | 1.67 |
| Urban Lifestyle | OPEN | 1.4 |
| DIY Mentality | THRILL | 1.36 |
| Travelling | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.1% |
| Japan | 12.6% |
| United Kingdom | 7.9% |
See Dog walking audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dog walking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.