A data profile of the people who buy, follow and care about North Region, Brazil in Colombia — modelled from more than twelve digital signal sources. North Region, Brazil has an estimated audience of 2,850,000 people in Colombia.
North Region, Brazil has an estimated audience of 2,850,000 people in Colombia. Top brand affinities: Do it yourself (DIY), Non-alcoholic beverage, Rail transport, Tradition, Virtual reality.
Top brand affinities include Do it yourself (DIY), Non-alcoholic beverage, Rail transport, with strongest over-indexing on Do it yourself (DIY) (1.58× the country average).
The typical North Region, Brazil fan in Colombia shows strong Tradition tendencies and a notable affinity for Do it yourself (DIY).
The key figures that characterise the North Region, Brazil profile in Colombia.
| Metric | Value |
|---|---|
| Estimated audience size | 2,850,000 |
of the worldwide North Region, Brazil audience comes from Colombia.
| Country | Share |
|---|---|
| Mexico | 22.3% |
| Brazil | 22.2% |
| United States | 11.2% |
The strongest cross-interests of the North Region, Brazil audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Non-alcoholic beverage | Food & Beverages | 2.15× | ||
| 02 | Endangered species | Pets & Animals | 2.04× | ||
| 03 | Herbalism | Health | 2.03× | ||
| 04 | Real Sociedad | Sports | 1.97× | ||
| 05 | Baking powder | Food & Beverages | 1.95× | ||
| 06 | Crystal Palace F.C. | Sports | 1.93× | ||
| 07 | Rail transport | Travel & Leisure | 1.87× | ||
| 08 | Mineral water | Food & Beverages | 1.75× | ||
| 09 | Cappuccino | Food & Beverages | 1.68× | ||
| 10 | Internet & Social Media | 1.67× | |||
| 11 | Atlético Madrid | Sports | 1.65× | ||
| 12 | Tabloid (newspaper format) | Literature | 1.65× | ||
| 13 | Virtual reality | Technology & Electronics | 1.60× | ||
| 14 | Tradition | Politics & Society | 1.59× | ||
| 15 | Do it yourself (DIY) | Home & Garden | 1.58× | ||
| 16 | Hello Kitty | Kids & Family | 1.58× | ||
| 17 | Anne Hathaway | Movies & TV | 1.58× | ||
| 18 | Adam Sandler | Movies & TV | 1.56× | ||
| 19 | Barbie | Kids & Family | 1.53× | ||
| 20 | Minecraft | Games | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.59× | |
| Convenience Orientation | PREMIUM | 1.41× | |
| Extroversion | THRILL | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.63× | |
| Luxury Orientation | PREMIUM | 0.66× | |
| Career Orientation | POWER | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for North Region, Brazil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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