A data profile of the people who buy, follow and care about Tradition in Colombia — modelled from more than twelve digital signal sources. Tradition has an estimated audience of 2,786,586 people in Colombia.
Tradition has an estimated audience of 2,786,586 people in Colombia. 53.7% are female, 46.3% are male, average age 36.9. Top brand affinities: Ravenna, Erlang (programming language), Genetics, Jesus, Pharmaceutical industry.
Top brand affinities include Ravenna, Erlang (programming language), Genetics, with strongest over-indexing on Ravenna (3.04× the country average).
Demographically, the Tradition audience skews balanced with an average age of 36.9, and over-indexes on personality traits such as Career Orientation, Indulgence.
The typical Tradition fan in Colombia is balanced, around 36.9 years old, with strong Career Orientation tendencies and a notable affinity for Ravenna.
The key figures that characterise the Tradition profile in Colombia.
53.7% are female, 46.3% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 36.9 |
| Estimated audience size | 2,786,586 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 18% | |
| 50+ | 18% |
of the worldwide Tradition audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 22.4% |
| Japan | 6.2% |
| United Kingdom | 4.6% |
The strongest cross-interests of the Tradition audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Nazareth | Travel & Leisure | 3.21× | ||
| 02 | Ravenna | Travel & Leisure | 3.04× | ||
| 03 | Jerusalem | Travel & Leisure | 2.77× | ||
| 04 | Pharmaceutical industry | Business & Career | 2.23× | ||
| 05 | Erlang (programming language) | Technology & Electronics | 2.12× | ||
| 06 | Crochet | Home & Garden | 2.09× | ||
| 07 | Ancient history | Politics & Society | 1.98× | ||
| 08 | Prayer | Politics & Society | 1.96× | ||
| 09 | Sewing | Home & Garden | 1.81× | ||
| 10 | Folk music | Music & Radio | 1.79× | ||
| 11 | Deity | Politics & Society | 1.76× | ||
| 12 | Genetics | Kids & Family | 1.75× | ||
| 13 | Jesus | Politics & Society | 1.71× | ||
| 14 | Voice over IP | Technology & Electronics | 1.67× | ||
| 15 | Soul | Health | 1.65× | ||
| 16 | Preventive healthcare | Health | 1.60× | ||
| 17 | North Region, Brazil | Travel & Leisure | 1.59× | ||
| 18 | Ontology | Health | 1.59× | ||
| 19 | Metaphysics | Business & Career | 1.56× | ||
| 20 | Keratin | Beauty & Wellness | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.05× | |
| Indulgence | JOY | 1.84× | |
| Risk Appetite | THRILL | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.51× | |
| Individualism | JOY | 0.53× | |
| Creativity | OPEN | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for Tradition. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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