Among Us Audience in Germany

Among Us has an estimated audience of 326,673 people in Germany. 32.1% are female, 67.9% are male, average age 28.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Roblox, Beetlejuice, Fortnite, Minecraft, Mobile game.

The average Among Us fan in Germany is 28.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Roblox, Beetlejuice, Fortnite, with strongest over-indexing on Roblox (16.2× the country average). Demographically, the Among Us audience skews more male with an average age of 28.7, and over-indexes on personality traits such as Social Media Usage, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Among Us fans

Demographic split for Among Us audience in Germany
MetricValue
Female32.1%
Male67.9%
Average age28.7
Estimated audience size326,673

Audience persona

The typical Among Us fan in Germany is more male, around 28.7 years old, with strong Social Media Usage tendencies and a notable affinity for Roblox.

Top regions in Germany

Top regions ranked by reach for Among Us in Germany
RegionReachAffinity
Nordrhein-Westfalen82,8531.16×
Bayern51,0000.97×
Baden-Württemberg44,8471.01×
Niedersachsen33,4391.05×
Hessen25,1711.01×
Rheinland-Pfalz17,2451.05×
Sachsen15,8670.99×
Berlin14,5000.99×
Schleswig-Holstein11,3560.97×
Brandenburg9,6650.95×
Thüringen7,0650.85×
Sachsen-Anhalt7,0250.83×
Hamburg6,9590.94×
Mecklenburg-Vorpommern5,0000.8×
Saarland4,2801.07×
Bremen3,7711.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Among Us audience
BrandAffinityCategory
Roblox16.2×Games
Beetlejuice7.3×Movies & TV
Fortnite5.68×Games
Minecraft7.6×Games
Mobile game3.3×Games
Batman2.56×Movies & TV
Caillou12.47×Movies & TV
Harry Potter1.53×Movies & TV
Counter-Strike: Global Offensive4.75×Games
TikTok1.54×Internet & Social Media
Street photography3.19×Technology & Electronics
Superman2.44×Movies & TV
League of Legends3.58×Games
GamePro7.42×Games
Twitch2.46×Games
Pokémon3.12×Games
Spiegel Online1.6×News
Anime convention3.32×Literature
Ariana Grande3.78×Music & Radio
Electric guitar3.27×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Among Us audience
TraitClusterScore
Social Media UsageJOY1.2
LGBTQ+ IdentityOPEN1.17
Early Adopter MentalityPOWER1.09
PatriotismCONSERVATISM1.06
Risk AppetiteTHRILL1.01
Career OrientationPOWER1

Worldwide distribution

Worldwide audience distribution share by country for Among Us
CountryShare
United States25.2%
Japan5.9%
United Kingdom5.5%

See Among Us audiences in other countries

More Video game audiences in Germany

Frequently asked questions

How many fans does Among Us have in Germany?

Among Us has an estimated audience of 326,673 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Among Us fans?

32.1% of Among Us fans are female, 67.9% are male, with an average age of 28.7 years.

Which brands do Among Us fans like most?

Among Us fans show strongest brand affinity for Roblox (16.2×), Beetlejuice (7.3×), and Fortnite (5.68×) over the country average.

Where do Among Us fans live in Germany?

Among Us fans in Germany are most concentrated in Nordrhein-Westfalen (reach 82,853), Bayern (reach 51,000), and Baden-Württemberg (reach 44,847). These three regions account for the largest share of the active audience.

What other brands do Among Us fans also like?

Beyond Among Us itself, the audience over-indexes on Beetlejuice (7.3×), Fortnite (5.68×), Minecraft (7.6×), and Mobile game (3.3×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Among Us. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.