Rascasse Audience Intelligence

Bleached Audience in Germany

A data profile of the people who buy, follow and care about Bleached in Germany — modelled from more than twelve digital signal sources. Bleached has an estimated audience of 668,010 people in Germany.

The average Bleached fan in Germany is 33.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Michael B. Jordan, Margot Robbie, Hannah Arendt, with strongest over-indexing on Michael B. Jordan (29.27× the country average).

Demographically, the Bleached audience skews more male with an average age of 33.8, and over-indexes on personality traits such as Spirituality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bleached fan in Germany is more male, around 33.8 years old, with strong Spirituality tendencies and a notable affinity for Michael B. Jordan.

Category: Music & Radio · Type: Person · Subtype: Punk

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bleached profile in Germany.

Audience size
668K
in Germany
Gender
43.9%
56.1% male
Age
33.8
average years
Country rank
#9205
Person in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bleached fans

43.9% are female, 56.1% are male, average age 33.8.

Fig. 02

Gender split

43.9%
Female
56.1%
Male
Demographic split for Bleached audience in Germany
MetricValue
Female43.9%
Male56.1%
Average age33.8
Estimated audience size668,010
Fig. 03

Age distribution

Ø 33.8
average years
Age distribution of the Bleached audience in Germany
Age bracketShare%
16-1928%
20-2926%
30-3924%
40-4916%
50+7%
Fig. 04

Worldwide distribution

4.3%

of the worldwide Bleached audience comes from Germany.

Worldwide audience distribution share by country for Bleached
CountryShare
United States22.5%
Japan18.9%
Brazil11.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bleached audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bleached fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K1.24×
02Hessen~60K1.18×
03Bremen~7K1.15×
04Rheinland-Pfalz~40K1.09×
05Berlin~30K1.07×
06Niedersachsen~70K1.04×
07Baden-Württemberg~100K1.02×
08Saarland~9K1.00×
09Hamburg~20K0.99×
10Bayern~100K0.98×
11Schleswig-Holstein~20K0.98×
12Brandenburg~20K0.90×
13Sachsen-Anhalt~20K0.88×
14Thüringen~20K0.88×
15Sachsen~30K0.83×
16Mecklenburg-Vorpommern~10K0.82×
Fig. 06

Affinity by region

Affinity by region — Bleached, Germany
0.82×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bleached audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bleached audience
#·InterestCategoryAffinity×
01Michael B. JordanMovies & TV29.27×
02Yvonne StrahovskiMovies & TV20.00×
03Joseph Gordon-LevittMovies & TV20.00×
04Josh DuhamelFashion & Accessoires20.00×
05Victoria JusticeMovies & TV19.51×
06Hannah ArendtLiterature19.34×
07Google TrendsInternet & Social Media18.05×
08Ben StillerMovies & TV17.53×
09Rose LeslieMovies & TV17.40×
10Chris PineMovies & TV14.69×
11Renée ZellwegerMovies & TV13.99×
12Mila KunisMovies & TV12.91×
13Jeffrey Dean MorganMovies & TV12.79×
14Brie LarsonMovies & TV12.48×
15Oblivion (2013 film)Movies & TV12.47×
16Lego Star WarsKids & Family10.73×
17David HarbourMovies & TV10.48×
18Margot RobbieMovies & TV10.10×
19Henry CavillMovies & TV8.55×
20Mission: ImpossibleMovies & TV5.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bleached audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bleached audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.81×
Risk AppetiteTHRILL1.60×
Convenience OrientationPREMIUM1.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bleached audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.71×
Healthy LifestyleBALANCE0.71×
Pet OwnershipJOY0.74×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bleached have in Germany?

Bleached has an estimated audience of 668,010 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Bleached fans?

43.9% of Bleached fans are female, 56.1% are male, with an average age of 33.8 years.

03

Which brands do Bleached fans like most?

Bleached fans show strongest brand affinity for Michael B. Jordan (29.27×), Margot Robbie (10.1×), and Hannah Arendt (19.34×) over the country average.

04

Where do Bleached fans live in Germany?

Bleached fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Bleached fans also like?

Beyond Bleached itself, the audience over-indexes on Margot Robbie (10.1×), Hannah Arendt (19.34×), Oblivion (2013 film) (12.47×), and Yvonne Strahovski (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bleached. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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