Bleached Audience in United States
Bleached has an estimated audience of 3,181,697 people in United States. 59.6% are female, 40.4% are male, average age 34.8. Top brand affinities: Finnair, Capital One, Google Maps, Indeed.com, Enterprise Rent-A-Car.
Top brand affinities include Finnair, Capital One, Google Maps, with strongest over-indexing on Finnair (675× the country average). Demographically, the Bleached audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Punk
Demographics of Bleached fans
| Metric | Value |
|---|---|
| Female | 59.6% |
| Male | 40.4% |
| Average age | 34.8 |
| Estimated audience size | 3,181,697 |
Audience persona
The typical Bleached fan in United States is more female, around 34.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Finnair.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| Capital One | 15.69× | Business & Career |
| Google Maps | 13.11× | Internet & Social Media |
| Indeed.com | 10.84× | Business & Career |
| Enterprise Rent-A-Car | 12.85× | Cars & Mobility |
| DeviantArt | 13.75× | Internet & Social Media |
| Diane Keaton | 11.98× | Movies & TV |
| Beetlejuice | 8.49× | Movies & TV |
| Elizabeth Taylor | 19.51× | Movies & TV |
| Jared Leto | 20.08× | Movies & TV |
| ICloud | 14.8× | Technology & Electronics |
| CarGurus | 9.19× | Cars & Mobility |
| Google News | 9.09× | News |
| Diana Ross | 20.69× | Music & Radio |
| Farfetch | 32.4× | Shopping |
| Khan Academy | 12.64× | Business & Career |
| Liv Tyler | 25.73× | Movies & TV |
| Priyanka Chopra | 19.48× | Movies & TV |
| Kendra Scott | 13.57× | Fashion & Accessoires |
| Rent the Runway | 20.78× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.77 |
| LGBTQ+ Identity | OPEN | 1.41 |
| Urban Lifestyle | OPEN | 1.35 |
| Indulgence | JOY | 1.34 |
| Extroversion | THRILL | 1.27 |
| Career Orientation | POWER | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.6% |
| Japan | 18.6% |
| Brazil | 12.8% |
See Bleached audiences in other countries
More Punk audiences in United States
- Casey (36,114,748)
- Slope (9,868,824)
- Shutdown (6,234,026)
- PUP (6,045,829)
- Foundation (4,859,600)
How to read this data
Audience size is the estimated number of people in United States who actively search for Bleached. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.