Rascasse Audience Intelligence

Battery Audience in United States

A data profile of the people who buy, follow and care about Battery in United States — modelled from more than twelve digital signal sources. Battery has an estimated audience of 7,066,446 people in United States.

#4among Punk in United States#396among Person in United States#391in Music & Radio

The average Battery fan in United States is 35.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Reddit, McDonald's, Subway, with strongest over-indexing on Reddit (2.24× the country average).

Demographically, the Battery audience skews balanced with an average age of 35.7, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Battery fan in United States is balanced, around 35.7 years old, with strong Patriotism tendencies and a notable affinity for Reddit.

Category: Music & Radio · Type: Person · Subtype: Punk

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Battery profile in United States.

Audience size
7.1M
in United States
Gender
53.8%♀
46.2% male
Age
35.7
average years
Country rank
#4971
Person in United States
Fig. 01

Search interest · 12-month trend

-46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Battery fans

53.8% are female, 46.2% are male, average age 35.7.

Fig. 02

Gender split

53.8%
Female
46.2%
Male
Demographic split for Battery audience in United States
MetricValue
Female53.8%
Male46.2%
Average age35.7
Estimated audience size7,066,446
Fig. 03

Age distribution

Ø 35.7
average years
Age distribution of the Battery audience in United States
Age bracketShare%
16-1934%
20-2916%
30-3917%
40-4916%
50+18%
Fig. 04

Worldwide distribution

49.6%

of the worldwide Battery audience comes from United States.

Worldwide audience distribution share by country for Battery
CountryShare
United States49.6%
India18.9%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Battery audience in United States is strongest.

Fig. 05

Top regions by affinity

Battery fans by region: top regions in United States
#RegionReachAffinity×
01Ohio~200K1.60×
02Georgia~200K1.33×
03New York~300K1.31×
04Louisiana~60K1.21×
05Florida~300K1.18×
06Mississippi~40K1.17×
07California~500K1.14×
08Texas~400K1.12×
09South Carolina~70K1.12×
10New Mexico~20K1.12×
11Kansas~30K1.09×
12Alabama~60K1.08×
13Oregon~50K1.08×
14Oklahoma~50K1.08×
15Washington~90K1.06×
16Arkansas~30K1.05×
17North Carolina~100K1.04×
18Indiana~80K1.04×
19Michigan~100K1.03×
20Kentucky~50K1.03×
21Arizona~80K1.02×
22Nevada~40K1.02×
23West Virginia~20K1.02×
24Illinois~100K1.00×
25Tennessee~80K1.00×
26Virginia~100K0.99×
27Maryland~70K0.99×
28Missouri~60K0.99×
29Alaska~8K0.99×
30North Dakota~8K0.98×
31Pennsylvania~100K0.95×
32Iowa~30K0.94×
33Idaho~20K0.93×
34Delaware~10K0.93×
35Wisconsin~50K0.91×
36Nebraska~20K0.91×
37South Dakota~8K0.91×
38Connecticut~40K0.90×
39Colorado~60K0.89×
40Minnesota~50K0.89×
41Utah~30K0.88×
42Hawaii~20K0.88×
43Montana~10K0.88×
44New Jersey~90K0.86×
45New Hampshire~10K0.86×
46Massachusetts~70K0.85×
47Maine~10K0.85×
48Rhode Island~10K0.82×
49Washington, District of Columbia~9K0.78×
50Vermont~5K0.77×
Fig. 06

Affinity by region

Affinity by region — Battery, United States
0.77×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Battery audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Battery audience
#·InterestCategoryAffinity×
01Civil servicePolitics & Society4.37×
02Public administrationBusiness & Career3.64×
03Law firmBusiness & Career2.64×
04Political scienceBusiness & Career2.27×
05RedditInternet & Social Media2.24×
06CBS NewsMovies & TV2.04×
07FedExBusiness & Career1.95×
08SubwayFood & Beverages1.93×
09Charitable organizationPolitics & Society1.89×
10Real propertyHome & Garden1.87×
11McDonald'sFood & Beverages1.83×
12GeneticsKids & Family1.83×
13Fox News ChannelMovies & TV1.74×
14NostalgiaHome & Garden1.73×
15Nonprofit organizationPolitics & Society1.71×
16Burger KingFood & Beverages1.71×
17Discount storesShopping1.66×
18TMZInternet & Social Media1.64×
19Pizza HutFood & Beverages1.59×
20StarbucksFood & Beverages1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Battery audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Battery audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.18×
Career OrientationPOWER1.53×
Community OrientationOPEN1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Battery audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.72×
Pet OwnershipJOY0.77×
Design AffinityPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Battery have in United States?

Battery has an estimated audience of 7,066,446 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Battery fans?

53.8% of Battery fans are female, 46.2% are male, with an average age of 35.7 years.

03

Which brands do Battery fans like most?

Battery fans show strongest brand affinity for Reddit (2.24×), McDonald's (1.83×), and Subway (1.93×) over the country average.

04

Where do Battery fans live in United States?

Battery fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Battery fans also like?

Beyond Battery itself, the audience over-indexes on McDonald's (1.83×), Subway (1.93×), Nonprofit organization (1.71×), and Burger King (1.71×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Punk audiences in United States

See Battery audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Battery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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