Rascasse Audience Intelligence

Shutdown Audience in United States

A data profile of the people who buy, follow and care about Shutdown in United States — modelled from more than twelve digital signal sources. Shutdown has an estimated audience of 6,281,274 people in United States.

The average Shutdown fan in United States is 43.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Virginia, Texas.

Top brand affinities include Starship Troopers (film), Inception, Planet of the Apes, with strongest over-indexing on Starship Troopers (film) (81× the country average).

Demographically, the Shutdown audience skews more male with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Shutdown fan in United States is more male, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for Starship Troopers (film).

Category: Music & Radio · Type: Person · Subtype: Punk

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Shutdown profile in United States.

Audience size
6.3M
in United States
Gender
33.0%
67.0% male
Age
43.1
average years
Country rank
#5518
Person in United States
Fig. 01

Search interest · 12-month trend

+36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Shutdown fans

33.0% are female, 67.0% are male, average age 43.1.

Fig. 02

Gender split

33.0%
Female
67.0%
Male
Demographic split for Shutdown audience in United States
MetricValue
Female33.0%
Male67.0%
Average age43.1
Estimated audience size6,281,274
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Shutdown audience in United States
Age bracketShare%
16-1913%
20-2915%
30-3920%
40-4923%
50+29%
Fig. 04

Worldwide distribution

66.1%

of the worldwide Shutdown audience comes from United States.

Worldwide audience distribution share by country for Shutdown
CountryShare
United States66.1%
Brazil5.0%
Italy3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Shutdown audience in United States is strongest.

Fig. 05

Top regions by affinity

Shutdown fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~100K5.44×
02Maryland~300K3.18×
03Virginia~400K2.42×
04Hawaii~40K1.56×
05Alaska~20K1.36×
06New Mexico~40K1.21×
07Maine~20K1.12×
08New Hampshire~30K1.06×
09Colorado~100K1.02×
10Alabama~90K1.00×
11Washington~100K0.98×
12Montana~20K0.98×
13Georgia~200K0.94×
14West Virginia~30K0.93×
15Vermont~10K0.92×
16Rhode Island~20K0.89×
17Massachusetts~100K0.87×
18Oklahoma~60K0.86×
19Utah~50K0.86×
20Kansas~40K0.86×
21Missouri~80K0.83×
22Pennsylvania~200K0.81×
23New York~300K0.80×
24North Carolina~100K0.78×
25South Carolina~70K0.78×
26Mississippi~40K0.78×
27Ohio~100K0.77×
28Illinois~200K0.76×
29New Jersey~100K0.76×
30Arizona~100K0.76×
31Tennessee~100K0.76×
32Idaho~20K0.76×
33Delaware~10K0.76×
34Nebraska~20K0.75×
35South Dakota~10K0.75×
36North Dakota~10K0.75×
37Kentucky~60K0.74×
38California~500K0.73×
39Oregon~50K0.71×
40Nevada~40K0.71×
41Connecticut~40K0.70×
42Florida~300K0.69×
43Michigan~100K0.68×
44Minnesota~60K0.68×
45Texas~400K0.67×
46Arkansas~30K0.67×
47Louisiana~50K0.66×
48Wisconsin~60K0.65×
49Indiana~70K0.64×
50Iowa~30K0.63×
Fig. 06

Affinity by region

Affinity by region — Shutdown, United States
0.63×1.00×5.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Shutdown audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Shutdown audience
#·InterestCategoryAffinity×
01Battle Angel AlitaLiterature113.05×
02Starship Troopers (film)Movies & TV81.00×
03Sense8Movies & TV68.82×
04Planet of the ApesMovies & TV65.59×
05CloverfieldMovies & TV61.97×
06InceptionMovies & TV44.13×
07Blade RunnerMovies & TV43.85×
08Edward NortonMovies & TV42.61×
09Battlestar GalacticaMovies & TV42.44×
10Ellen PageMovies & TV35.60×
11Avatar (2009 film)Movies & TV34.27×
12Box Office MojoMovies & TV28.77×
13Julia Louis-DreyfusMovies & TV20.09×
14Josh DuhamelFashion & Accessoires20.00×
15James McAvoyMovies & TV20.00×
16Sophia BushMovies & TV18.05×
17Christopher NolanMovies & TV17.58×
18Bill MurrayMovies & TV16.91×
19AMC TheatresMovies & TV16.14×
2028 Days LaterMovies & TV14.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Shutdown audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Shutdown audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.29×
IndividualismJOY1.66×
Need for SecurityCONSERVATISM1.57×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Shutdown audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.62×
Family OrientationCONSERVATISM0.64×
Luxury OrientationPREMIUM0.64×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Shutdown have in United States?

Shutdown has an estimated audience of 6,281,274 people in United States, concentrated in California and Virginia.

02

What is the gender split and age of Shutdown fans?

33.0% of Shutdown fans are female, 67.0% are male, with an average age of 43.1 years.

03

Which brands do Shutdown fans like most?

Shutdown fans show strongest brand affinity for Starship Troopers (film) (81×), Inception (44.13×), and Planet of the Apes (65.59×) over the country average.

04

Where do Shutdown fans live in United States?

Shutdown fans in United States are most concentrated in California (reach ~500K), Virginia (reach ~400K), and Texas (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Shutdown fans also like?

Beyond Shutdown itself, the audience over-indexes on Inception (44.13×), Planet of the Apes (65.59×), Blade Runner (43.85×), and Edward Norton (42.61×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Shutdown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →