Rascasse Audience Intelligence

Bon Jovi Audience in Germany

A data profile of the people who buy, follow and care about Bon Jovi in Germany — modelled from more than twelve digital signal sources. Bon Jovi has an estimated audience of 866,265 people in Germany.

#37among Rock in Germany#1110among Person in Germany#745in Music & Radio

The average Bon Jovi fan in Germany is 42.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Jon Bon Jovi, Tiffany, Laura Branigan, with strongest over-indexing on Jon Bon Jovi (63.5× the country average).

Demographically, the Bon Jovi audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Mindfulness, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bon Jovi fan in Germany is more female, around 42.3 years old, with strong Mindfulness tendencies and a notable affinity for Jon Bon Jovi.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bon Jovi profile in Germany.

Audience size
866K
in Germany
Gender
58.7%♀
41.3% male
Age
42.3
average years
Country rank
#7381
Person in Germany
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bon Jovi fans

58.7% are female, 41.3% are male, average age 42.3.

Fig. 02

Gender split

58.7%
Female
41.3%
Male
Demographic split for Bon Jovi audience in Germany
MetricValue
Female58.7%
Male41.3%
Average age42.3
Estimated audience size866,265
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the Bon Jovi audience in Germany
Age bracketShare%
16-1915%
20-2910%
30-3921%
40-4933%
50+20%
Fig. 04

Worldwide distribution

5.8%

of the worldwide Bon Jovi audience comes from Germany.

Worldwide audience distribution share by country for Bon Jovi
CountryShare
United States21.1%
Brazil13.2%
United Kingdom8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bon Jovi audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bon Jovi fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~20K1.54×
02Bayern~200K1.17×
03Thüringen~30K1.14×
04Rheinland-Pfalz~50K1.08×
05Baden-Württemberg~100K1.07×
06Sachsen~40K1.04×
07Nordrhein-Westfalen~200K1.01×
08Niedersachsen~80K1.00×
09Hessen~60K0.97×
10Sachsen-Anhalt~20K0.93×
11Brandenburg~20K0.89×
12Mecklenburg-Vorpommern~10K0.88×
13Bremen~6K0.88×
14Schleswig-Holstein~30K0.86×
15Hamburg~20K0.82×
16Berlin~30K0.79×
Fig. 06

Affinity by region

Affinity by region — Bon Jovi, Germany
0.79×1.00×1.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bon Jovi audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bon Jovi audience
#·InterestCategoryAffinity×
01Jon Bon JoviMusic & Radio63.50×
02Pat BenatarMusic & Radio53.62×
03Laura BraniganMusic & Radio51.90×
04Belinda CarlisleFashion & Accessoires50.54×
05Taylor DayneMusic & Radio49.00×
06The BoxMusic & Radio41.27×
07SpoonsMusic & Radio41.20×
08TiffanyMusic & Radio35.90×
09Roy OrbisonMusic & Radio34.83×
10Ace FrehleyMusic & Radio29.28×
11Van HalenMusic & Radio28.95×
12Spider Murphy GangMusic & Radio28.85×
13ExtremeMusic & Radio27.89×
14KISSMusic & Radio20.87×
15Bonnie TylerMusic & Radio20.12×
16Lizzy BordenMusic & Radio18.07×
17Boney M.Music & Radio17.22×
18Bryan AdamsMusic & Radio16.26×
19Bruce SpringsteenMusic & Radio12.99×
20Scorpions (band)Music & Radio10.94×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bon Jovi audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bon Jovi audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.27×
TraditionCONSERVATISM1.21×
Community OrientationOPEN1.11×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bon Jovi audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.56×
Luxury OrientationPREMIUM0.62×
Quality AwarenessPREMIUM0.64×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bon Jovi have in Germany?

Bon Jovi has an estimated audience of 866,265 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Bon Jovi fans?

58.7% of Bon Jovi fans are female, 41.3% are male, with an average age of 42.3 years.

03

Which brands do Bon Jovi fans like most?

Bon Jovi fans show strongest brand affinity for Jon Bon Jovi (63.5×), Tiffany (35.9×), and Laura Branigan (51.9×) over the country average.

04

Where do Bon Jovi fans live in Germany?

Bon Jovi fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Bon Jovi fans also like?

Beyond Bon Jovi itself, the audience over-indexes on Tiffany (35.9×), Laura Branigan (51.9×), Bonnie Tyler (20.12×), and KISS (20.87×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Rock audiences in Germany

See Bon Jovi audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bon Jovi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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