Bon Jovi Audience in Germany
Bon Jovi has an estimated audience of 859,770 people in Germany. 58.7% are female, 41.3% are male, average age 42.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jon Bon Jovi, Laura Branigan, Tiffany, KISS, Bonnie Tyler.
The average Bon Jovi fan in Germany is 42.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jon Bon Jovi, Laura Branigan, Tiffany, with strongest over-indexing on Jon Bon Jovi (63.5× the country average). Demographically, the Bon Jovi audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Rock
Demographics of Bon Jovi fans
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 42.3 |
| Estimated audience size | 859,770 |
Audience persona
The typical Bon Jovi fan in Germany is more female, around 42.3 years old, with strong Tradition tendencies and a notable affinity for Jon Bon Jovi.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 197,226 | 1.05× |
| Bayern | 163,012 | 1.18× |
| Baden-Württemberg | 123,385 | 1.05× |
| Niedersachsen | 85,269 | 1.02× |
| Hessen | 63,776 | 0.97× |
| Rheinland-Pfalz | 46,481 | 1.08× |
| Sachsen | 41,228 | 0.98× |
| Berlin | 32,111 | 0.84× |
| Schleswig-Holstein | 26,266 | 0.85× |
| Thüringen | 24,658 | 1.13× |
| Brandenburg | 23,784 | 0.89× |
| Sachsen-Anhalt | 19,225 | 0.86× |
| Saarland | 17,028 | 1.61× |
| Hamburg | 15,819 | 0.81× |
| Mecklenburg-Vorpommern | 13,655 | 0.83× |
| Bremen | 6,203 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jon Bon Jovi | 63.5× | Music & Radio |
| Laura Branigan | 51.9× | Music & Radio |
| Tiffany | 35.9× | Music & Radio |
| KISS | 20.87× | Music & Radio |
| Bonnie Tyler | 20.12× | Music & Radio |
| Belinda Carlisle | 50.54× | Fashion & Accessoires |
| Bruce Springsteen | 12.99× | Music & Radio |
| Ace Frehley | 29.28× | Music & Radio |
| Spider Murphy Gang | 28.85× | Music & Radio |
| Bryan Adams | 16.26× | Music & Radio |
| Lizzy Borden | 18.07× | Music & Radio |
| Taylor Dayne | 49× | Music & Radio |
| Scorpions (band) | 10.94× | Music & Radio |
| Pat Benatar | 53.62× | Music & Radio |
| Roy Orbison | 34.83× | Music & Radio |
| Van Halen | 28.95× | Music & Radio |
| Spoons | 41.2× | Music & Radio |
| Duran Duran | 21.74× | Music & Radio |
| The Box | 41.27× | Music & Radio |
| Boney M. | 17.22× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.68 |
| Community Orientation | OPEN | 1.32 |
| Patriotism | CONSERVATISM | 1.23 |
| Extroversion | THRILL | 1.1 |
| Pet Ownership | JOY | 1.08 |
| Indulgence | JOY | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.2% |
| Brazil | 12.0% |
| United Kingdom | 9.8% |
See Bon Jovi audiences in other countries
More Rock audiences in Germany
- Udo Lindenberg (3,120,690)
- Bruce Springsteen (2,945,157)
- Freddie Mercury (2,932,656)
- Tom Kaulitz (2,246,941)
- Ozzy Osbourne (2,210,174)
Frequently asked questions
How many fans does Bon Jovi have in Germany?
Bon Jovi has an estimated audience of 859,770 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bon Jovi fans?
58.7% of Bon Jovi fans are female, 41.3% are male, with an average age of 42.3 years.
Which brands do Bon Jovi fans like most?
Bon Jovi fans show strongest brand affinity for Jon Bon Jovi (63.5×), Laura Branigan (51.9×), and Tiffany (35.9×) over the country average.
Where do Bon Jovi fans live in Germany?
Bon Jovi fans in Germany are most concentrated in Nordrhein-Westfalen (reach 197,226), Bayern (reach 163,012), and Baden-Württemberg (reach 123,385). These three regions account for the largest share of the active audience.
What other brands do Bon Jovi fans also like?
Beyond Bon Jovi itself, the audience over-indexes on Laura Branigan (51.9×), Tiffany (35.9×), KISS (20.87×), and Bonnie Tyler (20.12×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bon Jovi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.