Charli XCX Audience in Germany
Charli XCX has an estimated audience of 555,233 people in Germany. 63.9% are female, 36.1% are male, average age 28.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sabrina Carpenter, MØ, Hailee Steinfeld, Chappell Roan, SOPHIE.
The average Charli XCX fan in Germany is 28.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sabrina Carpenter, MØ, Hailee Steinfeld, with strongest over-indexing on Sabrina Carpenter (136.49× the country average). Demographically, the Charli XCX audience skews more female with an average age of 28.4, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Pop
Demographics of Charli XCX fans
| Metric | Value |
|---|---|
| Female | 63.9% |
| Male | 36.1% |
| Average age | 28.4 |
| Estimated audience size | 555,233 |
Audience persona
The typical Charli XCX fan in Germany is more female, around 28.4 years old, with strong Sustainability tendencies and a notable affinity for Sabrina Carpenter.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 128,118 | 1.05× |
| Bayern | 89,838 | 1.01× |
| Baden-Württemberg | 70,897 | 0.94× |
| Berlin | 63,228 | 2.55× |
| Hessen | 47,956 | 1.13× |
| Niedersachsen | 45,506 | 0.84× |
| Sachsen | 25,142 | 0.92× |
| Rheinland-Pfalz | 22,586 | 0.81× |
| Hamburg | 18,617 | 1.48× |
| Schleswig-Holstein | 16,169 | 0.81× |
| Brandenburg | 13,111 | 0.76× |
| Thüringen | 9,433 | 0.67× |
| Sachsen-Anhalt | 8,733 | 0.61× |
| Mecklenburg-Vorpommern | 6,958 | 0.66× |
| Bremen | 5,126 | 1.08× |
| Saarland | 4,622 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sabrina Carpenter | 136.49× | Music & Radio |
| MØ | 144.23× | Music & Radio |
| Hailee Steinfeld | 116.87× | Movies & TV |
| Chappell Roan | 98.95× | Music & Radio |
| SOPHIE | 187.5× | Music & Radio |
| Lily Allen | 105.35× | Music & Radio |
| Zara Larsson | 81.45× | Music & Radio |
| Witch house (music genre) | 405.09× | Music & Radio |
| Kim Petras | 100.93× | Music & Radio |
| Meghan Trainor | 102.93× | Music & Radio |
| Halsey | 90.14× | Music & Radio |
| Stars | 56.33× | Music & Radio |
| Operators | 109.19× | Music & Radio |
| Self Esteem | 132.13× | Music & Radio |
| Lorde | 66.58× | Music & Radio |
| Billie Eilish | 27.33× | Music & Radio |
| Reneé Rapp | 84.01× | Music & Radio |
| Troye Sivan | 107.31× | Music & Radio |
| XXXTentacion | 50.08× | Music & Radio |
| Jess Glynne | 127.4× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.18 |
| Urban Lifestyle | OPEN | 1.52 |
| Individualism | JOY | 1.49 |
| Early Adopter Mentality | POWER | 1.45 |
| Mindfulness | BALANCE | 1.36 |
| Sports Activity | POWER | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.9% |
| United Kingdom | 13.6% |
| Canada | 4.3% |
See Charli XCX audiences in other countries
More Pop audiences in Germany
- Taylor Swift (5,379,176)
- Michael Jackson (4,591,556)
- Dieter Bohlen (4,156,257)
- Peter Maffay (3,426,059)
- Ariana Grande (3,362,301)
Frequently asked questions
How many fans does Charli XCX have in Germany?
Charli XCX has an estimated audience of 555,233 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Charli XCX fans?
63.9% of Charli XCX fans are female, 36.1% are male, with an average age of 28.4 years.
Which brands do Charli XCX fans like most?
Charli XCX fans show strongest brand affinity for Sabrina Carpenter (136.49×), MØ (144.23×), and Hailee Steinfeld (116.87×) over the country average.
Where do Charli XCX fans live in Germany?
Charli XCX fans in Germany are most concentrated in Nordrhein-Westfalen (reach 128,118), Bayern (reach 89,838), and Baden-Württemberg (reach 70,897). These three regions account for the largest share of the active audience.
What other brands do Charli XCX fans also like?
Beyond Charli XCX itself, the audience over-indexes on MØ (144.23×), Hailee Steinfeld (116.87×), Chappell Roan (98.95×), and SOPHIE (187.5×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Charli XCX. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.