Construction management Audience in Germany
Construction management has an estimated audience of 828,609 people in Germany. 21.4% are female, 78.6% are male, average age 39.4. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern.
The average Construction management fan in Germany is 39.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Demographically, the Construction management audience skews more male with an average age of 39.4, and over-indexes on personality traits such as DIY Mentality, Quality Awareness.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Construction management fans
| Metric | Value |
|---|---|
| Female | 21.4% |
| Male | 78.6% |
| Average age | 39.4 |
| Estimated audience size | 828,609 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 201,401 | 1.11× |
| Baden-Württemberg | 153,045 | 1.35× |
| Bayern | 147,233 | 1.11× |
| Niedersachsen | 93,713 | 1.16× |
| Hessen | 92,491 | 1.46× |
| Berlin | 50,218 | 1.36× |
| Rheinland-Pfalz | 45,817 | 1.1× |
| Sachsen | 35,840 | 0.88× |
| Schleswig-Holstein | 21,404 | 0.72× |
| Brandenburg | 17,037 | 0.66× |
| Thüringen | 16,437 | 0.78× |
| Hamburg | 16,171 | 0.86× |
| Sachsen-Anhalt | 13,545 | 0.63× |
| Mecklenburg-Vorpommern | 9,785 | 0.62× |
| Saarland | 9,728 | 0.96× |
| Bremen | 8,716 | 1.23× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 2.44 |
| Quality Awareness | PREMIUM | 2.09 |
| Career Orientation | POWER | 1.61 |
| Sustainability | BALANCE | 1.58 |
| Design Affinity | PREMIUM | 1.56 |
| Luxury Orientation | PREMIUM | 1.49 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.5% |
| United Kingdom | 4.5% |
| India | 4.1% |
See Construction management audiences in other countries
- Construction management — United States
- Construction management — United Kingdom
- Construction management — France
- Construction management — Italy
- Construction management — Spain
- Construction management — Brazil
- Construction management — Japan
- Construction management — South Korea
- Construction management — India
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Construction management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.