Cufflink Audience in Germany
Cufflink has an estimated audience of 273,660 people in Germany. 45.7% are female, 54.3% are male, average age 43.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Cufflink fan in Germany is 43.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Cufflink audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness.
Category: Fashion & Accessoires · Type: Topic
Demographics of Cufflink fans
| Metric | Value |
|---|---|
| Female | 45.7% |
| Male | 54.3% |
| Average age | 43.8 |
| Estimated audience size | 273,660 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 67,572 | 1.13× |
| Bayern | 54,216 | 1.23× |
| Baden-Württemberg | 40,746 | 1.09× |
| Hessen | 31,949 | 1.53× |
| Niedersachsen | 23,136 | 0.87× |
| Berlin | 21,705 | 1.77× |
| Rheinland-Pfalz | 12,900 | 0.94× |
| Sachsen | 10,428 | 0.78× |
| Schleswig-Holstein | 9,011 | 0.92× |
| Hamburg | 7,734 | 1.25× |
| Brandenburg | 6,957 | 0.82× |
| Sachsen-Anhalt | 4,494 | 0.63× |
| Thüringen | 4,382 | 0.63× |
| Mecklenburg-Vorpommern | 3,532 | 0.68× |
| Saarland | 2,508 | 0.75× |
| Bremen | 2,297 | 0.98× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.07 |
| Quality Awareness | PREMIUM | 1.75 |
| Community Orientation | OPEN | 1.67 |
| Tradition | CONSERVATISM | 1.55 |
| Extroversion | THRILL | 1.52 |
| Design Affinity | PREMIUM | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.0% |
| Italy | 8.9% |
| Japan | 8.5% |
See Cufflink audiences in other countries
More Fashion & Accessoires audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cufflink. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.