Rascasse Audience Intelligence

Educational technology Audience in Germany

A data profile of the people who buy, follow and care about Educational technology in Germany — modelled from more than twelve digital signal sources. Educational technology has an estimated audience of 3,240,751 people in Germany.

#83among Field of study in Germany#1177among Topic in Germany#200in Business & Career

The average Educational technology fan in Germany is 38.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Educational technology profile in Germany.

Audience size
3.2M
in Germany
Gender
56.2%♀
43.8% male
Age
38.4
average years
Country rank
#1919
Topic in Germany
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Educational technology fans

56.2% are female, 43.8% are male, average age 38.4.

Fig. 02

Gender split

56.2%
Female
43.8%
Male
Demographic split for Educational technology audience in Germany
MetricValue
Female56.2%
Male43.8%
Average age38.4
Estimated audience size3,240,751
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Educational technology audience in Germany
Age bracketShare%
16-1919%
20-2920%
30-3924%
40-4922%
50+15%
Fig. 04

Worldwide distribution

2.2%

of the worldwide Educational technology audience comes from Germany.

Worldwide audience distribution share by country for Educational technology
CountryShare
United States21.3%
India6.3%
United Kingdom5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Educational technology audience in Germany is strongest.

Fig. 05

Top regions by affinity

Educational technology fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~40K1.46×
02Saarland~50K1.37×
03Berlin~200K1.25×
04Thüringen~90K1.04×
05Mecklenburg-Vorpommern~60K1.03×
06Sachsen-Anhalt~90K1.02×
07Brandenburg~100K0.98×
08Hessen~200K0.95×
09Hamburg~70K0.92×
10Schleswig-Holstein~100K0.89×
11Rheinland-Pfalz~100K0.88×
12Bayern~500K0.87×
13Sachsen~100K0.86×
14Baden-Württemberg~300K0.78×
15Niedersachsen~200K0.77×
16Nordrhein-Westfalen~500K0.72×
Fig. 06

Affinity by region

Affinity by region — Educational technology, Germany
0.72×1.00×1.46×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in Germany

See Educational technology audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Educational technology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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