Fermentation Audience in Germany
Fermentation has an estimated audience of 447,142 people in Germany. 58.7% are female, 41.3% are male, average age 44.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Fermentation fan in Germany is 44.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Fermentation audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence.
Category: Health · Type: Topic
Demographics of Fermentation fans
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 44.7 |
| Estimated audience size | 447,142 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 94,498 | 0.97× |
| Bayern | 85,735 | 1.19× |
| Baden-Württemberg | 69,923 | 1.15× |
| Niedersachsen | 40,962 | 0.94× |
| Hessen | 32,461 | 0.95× |
| Sachsen | 26,286 | 1.2× |
| Berlin | 22,402 | 1.12× |
| Rheinland-Pfalz | 21,073 | 0.94× |
| Thüringen | 13,347 | 1.17× |
| Brandenburg | 13,062 | 0.94× |
| Schleswig-Holstein | 12,700 | 0.79× |
| Hamburg | 9,253 | 0.92× |
| Sachsen-Anhalt | 9,134 | 0.79× |
| Saarland | 7,159 | 1.3× |
| Mecklenburg-Vorpommern | 6,958 | 0.82× |
| Bremen | 3,107 | 0.81× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 3.05 |
| Indulgence | JOY | 1.57 |
| Sustainability | BALANCE | 1.29 |
| Pet Ownership | JOY | 1.23 |
| Tradition | CONSERVATISM | 1.21 |
| Design Affinity | PREMIUM | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.0% |
| Italy | 8.2% |
| United Kingdom | 7.6% |
See Fermentation audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fermentation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.