Frederick Lau Audience in Germany
Frederick Lau has an estimated audience of 639,909 people in Germany. 37.6% are female, 62.4% are male, average age 25.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Dog breed, Home Office, Mustard seed, Kyokushin.
The average Frederick Lau fan in Germany is 25.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Dog breed, Home Office, with strongest over-indexing on Progressive rock (4.03× the country average). Demographically, the Frederick Lau audience skews more male with an average age of 25.7, and over-indexes on personality traits such as LGBTQ+ Identity, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Frederick Lau fans
| Metric | Value |
|---|---|
| Female | 37.6% |
| Male | 62.4% |
| Average age | 25.7 |
| Estimated audience size | 639,909 |
Audience persona
The typical Frederick Lau fan in Germany is more male, around 25.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 145,692 | 1.04× |
| Bayern | 86,797 | 0.84× |
| Baden-Württemberg | 71,929 | 0.82× |
| Niedersachsen | 67,179 | 1.08× |
| Hessen | 42,801 | 0.88× |
| Berlin | 39,934 | 1.4× |
| Sachsen | 30,743 | 0.98× |
| Rheinland-Pfalz | 28,274 | 0.88× |
| Brandenburg | 25,748 | 1.3× |
| Schleswig-Holstein | 23,803 | 1.04× |
| Sachsen-Anhalt | 16,597 | 1× |
| Hamburg | 16,322 | 1.13× |
| Thüringen | 15,535 | 0.95× |
| Mecklenburg-Vorpommern | 12,929 | 1.06× |
| Saarland | 5,821 | 0.74× |
| Bremen | 4,714 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 4.03× | Music & Radio |
| Dog breed | 1.89× | Pets & Animals |
| Home Office | 2.2× | Business & Career |
| Mustard seed | 11.5× | Food & Beverages |
| Kyokushin | 9.77× | Sports |
| Personalised Gifts | 1.83× | Home & Garden |
| Škoda Kodiaq | 1.97× | Cars & Mobility |
| Stradivarius | 1.53× | Shopping |
| Oliver Kahn | 2.91× | Sports |
| Snow White (Fables) | 1.61× | Literature |
| Este, Veneto | 1.54× | Travel & Leisure |
| Carrie (novel) | 3.31× | Literature |
| Hebe | 2.74× | Home & Garden |
| N'Golo Kanté | 3.06× | Sports |
| Home Delivery | 1.53× | Food & Beverages |
| Google Photos | 1.59× | Technology & Electronics |
| Mohamed Salah | 2× | Sports |
| Loincloth | 1.54× | Fashion & Accessoires |
| Japanese domestic market | 2.26× | Politics & Society |
| Graham Greene (actor) | 1.9× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.24 |
| Price Sensitivity | PREMIUM | 1.24 |
| Patriotism | CONSERVATISM | 1.23 |
| Sustainability | BALANCE | 1.19 |
| Pet Ownership | JOY | 1.17 |
| Community Orientation | OPEN | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 80.2% |
| Austria | 5.4% |
| Switzerland | 2.7% |
See Frederick Lau audiences in other countries
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Frequently asked questions
How many fans does Frederick Lau have in Germany?
Frederick Lau has an estimated audience of 639,909 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Frederick Lau fans?
37.6% of Frederick Lau fans are female, 62.4% are male, with an average age of 25.7 years.
Which brands do Frederick Lau fans like most?
Frederick Lau fans show strongest brand affinity for Progressive rock (4.03×), Dog breed (1.89×), and Home Office (2.2×) over the country average.
Where do Frederick Lau fans live in Germany?
Frederick Lau fans in Germany are most concentrated in Nordrhein-Westfalen (reach 145,692), Bayern (reach 86,797), and Baden-Württemberg (reach 71,929). These three regions account for the largest share of the active audience.
What other brands do Frederick Lau fans also like?
Beyond Frederick Lau itself, the audience over-indexes on Dog breed (1.89×), Home Office (2.2×), Mustard seed (11.5×), and Kyokushin (9.77×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Frederick Lau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.