Rascasse Audience Intelligence

Kelly Osbourne Audience in Germany

A data profile of the people who buy, follow and care about Kelly Osbourne in Germany — modelled from more than twelve digital signal sources. Kelly Osbourne has an estimated audience of 1,988,064 people in Germany.

The average Kelly Osbourne fan in Germany is 40.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Diane Keaton, Adam Driver, Optimizely, with strongest over-indexing on Diane Keaton (76.06× the country average).

Demographically, the Kelly Osbourne audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Design Affinity, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Kelly Osbourne fan in Germany is more female, around 40.8 years old, with strong Design Affinity tendencies and a notable affinity for Diane Keaton.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kelly Osbourne profile in Germany.

Audience size
2M
in Germany
Gender
78.6%
21.4% male
Age
40.8
average years
Country rank
#3367
Person in Germany
Fig. 01

Search interest · 12-month trend

+141%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kelly Osbourne fans

78.6% are female, 21.4% are male, average age 40.8.

Fig. 02

Gender split

78.6%
Female
21.4%
Male
Demographic split for Kelly Osbourne audience in Germany
MetricValue
Female78.6%
Male21.4%
Average age40.8
Estimated audience size1,988,064
Fig. 03

Age distribution

Ø 40.8
average years
Age distribution of the Kelly Osbourne audience in Germany
Age bracketShare%
16-1917%
20-2915%
30-3922%
40-4926%
50+20%
Fig. 04

Worldwide distribution

8.3%

of the worldwide Kelly Osbourne audience comes from Germany.

Worldwide audience distribution share by country for Kelly Osbourne
CountryShare
United States45.4%
United Kingdom15.6%
Germany8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kelly Osbourne audience in Germany is strongest.

Fig. 05

Top regions by affinity

Kelly Osbourne fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~100K1.21×
02Thüringen~50K1.06×
03Nordrhein-Westfalen~400K1.04×
04Schleswig-Holstein~70K1.04×
05Brandenburg~60K1.03×
06Saarland~20K1.03×
07Hamburg~40K1.02×
08Bayern~300K1.01×
09Sachsen~90K1.01×
10Sachsen-Anhalt~50K1.00×
11Niedersachsen~200K0.97×
12Rheinland-Pfalz~90K0.97×
13Baden-Württemberg~200K0.93×
14Hessen~100K0.93×
15Mecklenburg-Vorpommern~30K0.92×
16Bremen~10K0.86×
Fig. 06

Affinity by region

Affinity by region — Kelly Osbourne, Germany
0.86×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kelly Osbourne audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kelly Osbourne audience
#·InterestCategoryAffinity×
01DermStoreShopping484.74×
02OptimizelyInternet & Social Media423.49×
03Adam DriverMovies & TV198.12×
04Carrie FisherMovies & TV184.30×
05Rachel McAdamsMovies & TV121.17×
06Mark HamillMovies & TV106.07×
07Gary OldmanMovies & TV98.18×
08Alicia VikanderMovies & TV91.07×
09Susan SarandonMovies & TV78.19×
10Diane KeatonMovies & TV76.06×
11Jude LawMovies & TV73.11×
12Zoë KravitzMovies & TV71.71×
13Helena Bonham CarterMovies & TV69.08×
14Hugh GrantMovies & TV62.31×
15Colin FirthMovies & TV57.27×
16Brigitte BardotMovies & TV52.43×
17Sophia LorenMovies & TV46.51×
18Emma StoneMovies & TV45.00×
19Catherine Zeta-JonesMovies & TV37.88×
20Ryan GoslingMovies & TV32.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kelly Osbourne audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Kelly Osbourne audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM3.98×
Risk AppetiteTHRILL3.49×
Healthy LifestyleBALANCE2.63×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Kelly Osbourne audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN1.10×
DIY MentalityTHRILL1.14×
Family OrientationCONSERVATISM1.25×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Kelly Osbourne have in Germany?

Kelly Osbourne has an estimated audience of 1,988,064 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Kelly Osbourne fans?

78.6% of Kelly Osbourne fans are female, 21.4% are male, with an average age of 40.8 years.

03

Which brands do Kelly Osbourne fans like most?

Kelly Osbourne fans show strongest brand affinity for Diane Keaton (76.06×), Adam Driver (198.12×), and Optimizely (423.49×) over the country average.

04

Where do Kelly Osbourne fans live in Germany?

Kelly Osbourne fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Kelly Osbourne fans also like?

Beyond Kelly Osbourne itself, the audience over-indexes on Adam Driver (198.12×), Optimizely (423.49×), Carrie Fisher (184.3×), and Rachel McAdams (121.17×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Kelly Osbourne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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