A data profile of the people who buy, follow and care about Little Miss Sunshine in Germany — modelled from more than twelve digital signal sources. Little Miss Sunshine has an estimated audience of 231,822 people in Germany.
The average Little Miss Sunshine fan in Germany is 36.0 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Oblivion (2013 film), The Terminal, Idiocracy, with strongest over-indexing on Oblivion (2013 film) (78.14× the country average).
Demographically, the Little Miss Sunshine audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Community Orientation, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Little Miss Sunshine fan in Germany is more male, around 36.0 years old, with strong Community Orientation tendencies and a notable affinity for Oblivion (2013 film).
The key figures that characterise the Little Miss Sunshine profile in Germany.
42.6% are female, 57.4% are male, average age 36.0.
| Metric | Value |
|---|---|
| Female | 42.6% |
| Male | 57.4% |
| Average age | 36.0 |
| Estimated audience size | 231,822 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 18% | |
| 50+ | 15% |
of the worldwide Little Miss Sunshine audience comes from Germany.
| Country | Share |
|---|---|
| United States | 30.2% |
| United Kingdom | 9.0% |
| France | 7.7% |
Where the Little Miss Sunshine audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~20K | 1.60× | |
| 02 | Hamburg | ~6K | 1.23× | |
| 03 | Bremen | ~2K | 1.07× | |
| 04 | Nordrhein-Westfalen | ~50K | 1.01× | |
| 05 | Hessen | ~20K | 1.01× | |
| 06 | Schleswig-Holstein | ~8K | 0.99× | |
| 07 | Rheinland-Pfalz | ~10K | 0.96× | |
| 08 | Thüringen | ~6K | 0.95× | |
| 09 | Saarland | ~3K | 0.95× | |
| 10 | Sachsen | ~10K | 0.94× | |
| 11 | Bayern | ~30K | 0.93× | |
| 12 | Baden-Württemberg | ~30K | 0.93× | |
| 13 | Niedersachsen | ~20K | 0.92× | |
| 14 | Brandenburg | ~7K | 0.92× | |
| 15 | Mecklenburg-Vorpommern | ~4K | 0.83× | |
| 16 | Sachsen-Anhalt | ~5K | 0.82× |
The strongest cross-interests of the Little Miss Sunshine audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sonic the Hedgehog (comics) | Literature | 171.77× | ||
| 02 | Empire of the Sun (film) | Movies & TV | 127.81× | ||
| 03 | Suburbia (film) | Movies & TV | 98.03× | ||
| 04 | Lost in Translation (film) | Movies & TV | 88.89× | ||
| 05 | Mrs. Doubtfire | Movies & TV | 78.55× | ||
| 06 | Oblivion (2013 film) | Movies & TV | 78.14× | ||
| 07 | Borat | Movies & TV | 77.82× | ||
| 08 | The Truman Show | Movies & TV | 77.46× | ||
| 09 | The Dictator (2012 film) | Movies & TV | 75.52× | ||
| 10 | Idiocracy | Movies & TV | 70.68× | ||
| 11 | Planet of the Apes | Movies & TV | 68.74× | ||
| 12 | The Terminal | Movies & TV | 64.07× | ||
| 13 | Erin Brockovich (film) | Movies & TV | 60.68× | ||
| 14 | The Day After Tomorrow | Movies & TV | 56.77× | ||
| 15 | American Beauty (1999 film) | Movies & TV | 51.68× | ||
| 16 | Greek (TV series) | Movies & TV | 51.06× | ||
| 17 | Ezra Miller | Movies & TV | 48.91× | ||
| 18 | Resident Evil (film series) | Movies & TV | 38.04× | ||
| 19 | Godzilla | Movies & TV | 20.00× | ||
| 20 | Superman | Movies & TV | 11.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.85× | |
| Mindfulness | BALANCE | 1.75× | |
| Extroversion | THRILL | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.95× | |
| Need for Security | CONSERVATISM | 1.04× | |
| Urban Lifestyle | OPEN | 1.12× |
Little Miss Sunshine has an estimated audience of 231,822 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
42.6% of Little Miss Sunshine fans are female, 57.4% are male, with an average age of 36.0 years.
Little Miss Sunshine fans show strongest brand affinity for Oblivion (2013 film) (78.14×), The Terminal (64.07×), and Idiocracy (70.68×) over the country average.
Little Miss Sunshine fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Little Miss Sunshine itself, the audience over-indexes on The Terminal (64.07×), Idiocracy (70.68×), Borat (77.82×), and Godzilla (20×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Little Miss Sunshine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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