Rascasse Audience Intelligence

Malcolm Todd Audience in Germany

A data profile of the people who buy, follow and care about Malcolm Todd in Germany — modelled from more than twelve digital signal sources. Malcolm Todd has an estimated audience of 25,711 people in Germany.

#1349among Singer-songwriter in Germany#17390among Person in Germany#10500in Music & Radio

The average Malcolm Todd fan in Germany is 33.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Panama Jack, Melanie Lynskey, Alicia Silverstone, with strongest over-indexing on Panama Jack (220.28× the country average).

Demographically, the Malcolm Todd audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Price Sensitivity, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Malcolm Todd fan in Germany is more female, around 33.3 years old, with strong Price Sensitivity tendencies and a notable affinity for Panama Jack.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Malcolm Todd profile in Germany.

Audience size
26K
in Germany
Gender
55.4%♀
44.6% male
Age
33.3
average years
Country rank
#66185
Person in Germany
Fig. 01

Search interest · 12-month trend

+368%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Malcolm Todd fans

55.4% are female, 44.6% are male, average age 33.3.

Fig. 02

Gender split

55.4%
Female
44.6%
Male
Demographic split for Malcolm Todd audience in Germany
MetricValue
Female55.4%
Male44.6%
Average age33.3
Estimated audience size25,711
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Malcolm Todd audience in Germany
Age bracketShare%
16-1936%
20-2921%
30-3916%
40-4916%
50+10%
Fig. 04

Worldwide distribution

1.1%

of the worldwide Malcolm Todd audience comes from Germany.

Worldwide audience distribution share by country for Malcolm Todd
CountryShare
United States74.0%
United Kingdom5.5%
Australia5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Malcolm Todd audience in Germany is strongest.

Fig. 05

Top regions by affinity

Malcolm Todd fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~2K1.74×
02Hessen~2K1.18×
03Nordrhein-Westfalen~6K1.15×
04Hamburg<1K1.07×
05Rheinland-Pfalz~1K1.05×
06Bremen<1K1.03×
07Saarland<1K1.00×
08Bayern~4K0.96×
09Brandenburg<1K0.96×
10Baden-Württemberg~3K0.95×
11Schleswig-Holstein<1K0.94×
12Thüringen<1K0.93×
13Mecklenburg-Vorpommern<1K0.93×
14Sachsen-Anhalt<1K0.92×
15Niedersachsen~2K0.88×
16Sachsen~1K0.88×
Fig. 06

Affinity by region

Affinity by region — Malcolm Todd, Germany
0.88×1.00×1.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Malcolm Todd audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Malcolm Todd audience
#·InterestCategoryAffinity×
01JeremihMusic & Radio240.13×
02Panama JackFashion & Accessoires220.28×
03Melanie LynskeyMovies & TV81.54×
04Alicia SilverstoneMovies & TV74.83×
05SkyTeamTravel & Leisure68.44×
06Doutzen KroesFashion & Accessoires58.79×
07Fried pickleFood & Beverages56.75×
08Josh DuhamelFashion & Accessoires55.77×
09Jack WhitehallMovies & TV53.61×
10Ezra MillerMovies & TV42.19×
11AaliyahMusic & Radio34.46×
12Tessa ThompsonMovies & TV26.62×
13Lloyds BankBusiness & Career24.69×
14Midsomer MurdersMovies & TV22.15×
15Amanda SeyfriedMovies & TV18.35×
16Bella ThorneMovies & TV17.04×
17Rosie Huntington-WhiteleyFashion & Accessoires16.33×
18Henry CavillMovies & TV11.98×
19Dua LipaMusic & Radio8.52×
20Nina ChubaMusic & Radio7.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Malcolm Todd audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Malcolm Todd audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.47×
TraditionCONSERVATISM1.36×
ExtroversionTHRILL1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Malcolm Todd audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.83×
Healthy LifestyleBALANCE0.87×
Sports ActivityPOWER0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Malcolm Todd have in Germany?

Malcolm Todd has an estimated audience of 25,711 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Malcolm Todd fans?

55.4% of Malcolm Todd fans are female, 44.6% are male, with an average age of 33.3 years.

03

Which brands do Malcolm Todd fans like most?

Malcolm Todd fans show strongest brand affinity for Panama Jack (220.28×), Melanie Lynskey (81.54×), and Alicia Silverstone (74.83×) over the country average.

04

Where do Malcolm Todd fans live in Germany?

Malcolm Todd fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~6K), Bayern (reach ~4K), and Baden-Württemberg (reach ~3K). These three regions account for the largest share of the active audience.

05

What other brands do Malcolm Todd fans also like?

Beyond Malcolm Todd itself, the audience over-indexes on Melanie Lynskey (81.54×), Alicia Silverstone (74.83×), Jeremih (240.13×), and Josh Duhamel (55.77×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in Germany

See Malcolm Todd audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Malcolm Todd. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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