Rascasse Audience Intelligence

Malcolm Todd Audience in United States

Malcolm Todd has an estimated audience of 3.6M people in United States.

#63among Singer-songwriter in United States
#1198among people in United States#762in Music & Radio

The average Malcolm Todd fan in United States is 34.2 years old, balanced, and lives primarily in California.

By number of fans, Malcolm Todd ranks #63 among the 7768 objects in Singer-songwriter in United States.

Its fans are 2.7 years younger than the group average of 36.9.

Women make up 54.3% of the fan base, 3.6 percentage points fewer than the group average.

Compared with the other 7767 objects in Singer-songwriter, Malcolm Todd fans stand out for their interest in Ezra Miller, Fantastic Beasts and Where to Find Them and Lil Peep.

Interest is seasonal: June, August and September account for 44% of the year's searches, October is the quietest month.

Most fans live in California, Texas, New York.

Top affinities include Ezra Miller, Fantastic Beasts and Where to Find Them, Lil Peep, with strongest over-indexing on Ezra Miller (21.01× the country average).

Demographically, the Malcolm Todd audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Patriotism, Tradition.

The typical Malcolm Todd fan in United States is balanced, around 34.2 years old, with strong Patriotism tendencies and a notable affinity for Ezra Miller.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
3.6M
in United States
Gender
54.3%♀
45.7% male
Age
34.2
average years
Country rank
#8987
among all objects in United States
Fig. 01

Search interest · 12-month trend

+525%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Malcolm Todd fans

54.3% are female, 45.7% are male, average age 34.2.

Fig. 02

Gender split

54.3%
Female
45.7%
Male
Demographic split for Malcolm Todd audience in United States
MetricValue
Female54.3%
Male45.7%
Average age34.2
Estimated audience size3.6M
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the Malcolm Todd audience in United States
Age bracketShare%
16-2436%
25-3421%
35-4416%
45-5414%
55+12%
Fig. 04

Worldwide distribution

69.9%

of the worldwide Malcolm Todd audience comes from United States.

Worldwide audience distribution share by country for Malcolm Todd
CountryShare
United States69.9%
United Kingdom6.3%
Australia5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Malcolm Todd fans by region: top regions in United States
#RegionReachAffinity×
01California~700K1.76×
02Massachusetts~100K1.57×
03Connecticut~60K1.49×
04New Jersey~100K1.44×
05Virginia~100K1.31×
06Texas~300K1.30×
07New York~300K1.24×
08Illinois~200K1.24×
09Pennsylvania~200K1.22×
10Maryland~80K1.19×
11North Carolina~100K1.15×
12Georgia~100K1.14×
13Washington~90K1.11×
14Utah~40K1.11×
15Indiana~80K1.10×
16Louisiana~50K1.10×
17Nevada~40K1.10×
18Arizona~90K1.09×
19Washington, District of Columbia~8K1.09×
20Rhode Island~10K1.06×
21Michigan~100K1.03×
22Kansas~30K1.01×
23Oregon~50K0.99×
24Oklahoma~40K0.99×
25Hawaii~20K0.99×
26Ohio~100K0.98×
27South Carolina~60K0.98×
28Delaware~10K0.98×
29Alabama~50K0.95×
30Wisconsin~60K0.94×
31Missouri~60K0.92×
32Florida~200K0.91×
33Tennessee~70K0.91×
34Arkansas~30K0.90×
35New Mexico~20K0.89×
36Colorado~50K0.87×
37Vermont~6K0.87×
38Minnesota~50K0.86×
39Kentucky~40K0.85×
40New Hampshire~10K0.85×
41Nebraska~20K0.83×
42Idaho~20K0.83×
43South Dakota~8K0.82×
44Alaska~6K0.80×
45Maine~10K0.79×
46West Virginia~20K0.78×
47North Dakota~6K0.77×
48Iowa~30K0.74×
49Mississippi~20K0.72×
50Montana~8K0.68×
Fig. 06

Affinity by region

Affinity by region — Malcolm Todd, United States
0.68×1.00×1.76×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Malcolm Todd audience vs. the country average
#·InterestCategoryAffinity×
01Ezra MillerMovies & TV21.01×
02Fantastic Beasts and Where to Find ThemPets & Animals14.56×
03Lil PeepMusic & Radio8.71×
04Rick and MortyMovies & TV4.54×
05Teyana TaylorMovies & TV4.52×
06Dungeons & DragonsGames3.94×
07Guardians of the Galaxy (film)Movies & TV3.78×
08Henry CavillMovies & TV3.20×
09ZendayaMovies & TV2.94×
10Hair ExtensionsBeauty & Wellness2.67×
11Ariana GrandeMusic & Radio2.61×
12Cardi BMusic & Radio2.58×
13Folk musicMusic & Radio2.44×
14Millie Bobby BrownMovies & TV2.28×
15Internet celebrityInternet & Social Media2.15×
16Obsessed (2009 film)Movies & TV2.00×
17ULTA BeautyBeauty & Wellness1.64×
18Louis VuittonFashion & Accessoires1.60×
19NikeFashion & Accessoires1.58×
20Britney SpearsMusic & Radio1.52×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Malcolm Todd audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Malcolm Todd audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.62×
TraditionCONSERVATISM1.49×
MindfulnessBALANCE1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Malcolm Todd audience vs. the country average · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.77×
Need for SecurityCONSERVATISM0.91×
IndividualismJOY0.96×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Malcolm Todd over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/malcolm-todd-10027108” · Methodology