Rascasse Audience Intelligence

Malcolm Todd Audience in United States

A data profile of the people who buy, follow and care about Malcolm Todd in United States — modelled from more than twelve digital signal sources. Malcolm Todd has an estimated audience of 1,718,807 people in United States.

#249among Singer-songwriter in United States#3082among Person in United States#1862in Music & Radio

The average Malcolm Todd fan in United States is 33.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Ezra Miller, Superman, Rick and Morty, with strongest over-indexing on Ezra Miller (21.01× the country average).

Demographically, the Malcolm Todd audience skews balanced with an average age of 33.6, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Malcolm Todd fan in United States is balanced, around 33.6 years old, with strong Patriotism tendencies and a notable affinity for Ezra Miller.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Malcolm Todd profile in United States.

Audience size
1.7M
in United States
Gender
53.4%♀
46.6% male
Age
33.6
average years
Country rank
#16013
Person in United States
Fig. 01

Search interest · 12-month trend

+307%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Malcolm Todd fans

53.4% are female, 46.6% are male, average age 33.6.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for Malcolm Todd audience in United States
MetricValue
Female53.4%
Male46.6%
Average age33.6
Estimated audience size1,718,807
Fig. 03

Age distribution

Ø 33.6
average years
Age distribution of the Malcolm Todd audience in United States
Age bracketShare%
16-1936%
20-2922%
30-3916%
40-4915%
50+12%
Fig. 04

Worldwide distribution

74.0%

of the worldwide Malcolm Todd audience comes from United States.

Worldwide audience distribution share by country for Malcolm Todd
CountryShare
United States74.0%
United Kingdom5.5%
Australia5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Malcolm Todd audience in United States is strongest.

Fig. 05

Top regions by affinity

Malcolm Todd fans by region: top regions in United States
#RegionReachAffinity×
01California~200K1.76×
02Massachusetts~30K1.57×
03Connecticut~10K1.49×
04New Jersey~40K1.44×
05Virginia~30K1.31×
06Texas~100K1.30×
07New York~70K1.24×
08Illinois~40K1.24×
09Pennsylvania~40K1.22×
10Maryland~20K1.19×
11North Carolina~30K1.15×
12Georgia~30K1.14×
13Washington~20K1.11×
14Utah~10K1.11×
15Indiana~20K1.10×
16Louisiana~10K1.10×
17Nevada~10K1.10×
18Arizona~20K1.09×
19Washington, District of Columbia~3K1.09×
20Rhode Island~3K1.06×
21Michigan~30K1.03×
22Kansas~8K1.01×
23Oregon~10K0.99×
24Oklahoma~10K0.99×
25Hawaii~4K0.99×
26Ohio~30K0.98×
27South Carolina~10K0.98×
28Delaware~3K0.98×
29Alabama~10K0.95×
30Wisconsin~10K0.94×
31Missouri~10K0.92×
32Florida~60K0.91×
33Tennessee~20K0.91×
34Arkansas~7K0.90×
35New Mexico~4K0.89×
36Colorado~10K0.87×
37Vermont~2K0.87×
38Minnesota~10K0.86×
39Kentucky~10K0.85×
40New Hampshire~3K0.85×
41Idaho~4K0.83×
42Nebraska~4K0.83×
43South Dakota~2K0.82×
44Alaska~2K0.80×
45Maine~3K0.79×
46West Virginia~4K0.78×
47North Dakota~2K0.77×
48Iowa~6K0.74×
49Mississippi~6K0.72×
50Montana~2K0.68×
Fig. 06

Affinity by region

Affinity by region — Malcolm Todd, United States
0.68×1.00×1.76×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Malcolm Todd audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Malcolm Todd audience
#·InterestCategoryAffinity×
01Ezra MillerMovies & TV21.01×
02Fantastic Beasts and Where to Find ThemPets & Animals14.56×
03Lil PeepMusic & Radio8.71×
04Rick and MortyMovies & TV4.54×
05Teyana TaylorMovies & TV4.52×
06Dungeons & DragonsGames3.94×
07Guardians of the Galaxy (film)Movies & TV3.78×
08ZendayaMovies & TV2.94×
09Hair ExtensionsBeauty & Wellness2.67×
10Ariana GrandeMusic & Radio2.61×
11Cardi BMusic & Radio2.58×
12Folk musicMusic & Radio2.44×
13Millie Bobby BrownMovies & TV2.28×
14Internet celebrityInternet & Social Media2.15×
15Vintage clothingFashion & Accessoires1.82×
16SupermanMovies & TV1.77×
17Music festivalsMusic & Radio1.67×
18ULTA BeautyBeauty & Wellness1.64×
19StreetwearFashion & Accessoires1.61×
20NikeFashion & Accessoires1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Malcolm Todd audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Malcolm Todd audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.62×
TraditionCONSERVATISM1.49×
MindfulnessBALANCE1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Malcolm Todd audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.77×
Need for SecurityCONSERVATISM0.91×
IndividualismJOY0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Malcolm Todd have in United States?

Malcolm Todd has an estimated audience of 1,718,807 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Malcolm Todd fans?

53.4% of Malcolm Todd fans are female, 46.6% are male, with an average age of 33.6 years.

03

Which brands do Malcolm Todd fans like most?

Malcolm Todd fans show strongest brand affinity for Ezra Miller (21.01×), Superman (1.77×), and Rick and Morty (4.54×) over the country average.

04

Where do Malcolm Todd fans live in United States?

Malcolm Todd fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Malcolm Todd fans also like?

Beyond Malcolm Todd itself, the audience over-indexes on Superman (1.77×), Rick and Morty (4.54×), Fantastic Beasts and Where to Find Them (14.56×), and Teyana Taylor (4.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Malcolm Todd audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Malcolm Todd. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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