Rascasse Audience Intelligence

Malcolm X Audience in Germany

A data profile of the people who buy, follow and care about Malcolm X in Germany — modelled from more than twelve digital signal sources. Malcolm X has an estimated audience of 377,594 people in Germany.

#93among Politician in Germany#2997among Person in Germany#711in Politics & Society

The average Malcolm X fan in Germany is 34.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Good Will Hunting, Jada Pinkett Smith, Catch Me If You Can, with strongest over-indexing on Good Will Hunting (106.94× the country average).

Demographically, the Malcolm X audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as Risk Appetite, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Malcolm X fan in Germany is balanced, around 34.8 years old, with strong Risk Appetite tendencies and a notable affinity for Good Will Hunting.

Category: Politics & Society · Type: Person · Subtype: Politician

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Malcolm X profile in Germany.

Audience size
378K
in Germany
Gender
50.9%♀
49.1% male
Age
34.8
average years
Country rank
#14688
Person in Germany
Fig. 01

Search interest · 12-month trend

-28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Malcolm X fans

50.9% are female, 49.1% are male, average age 34.8.

Fig. 02

Gender split

50.9%
Female
49.1%
Male
Demographic split for Malcolm X audience in Germany
MetricValue
Female50.9%
Male49.1%
Average age34.8
Estimated audience size377,594
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Malcolm X audience in Germany
Age bracketShare%
16-1932%
20-2918%
30-3919%
40-4920%
50+10%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Malcolm X audience comes from Germany.

Worldwide audience distribution share by country for Malcolm X
CountryShare
United States46.2%
Brazil5.4%
France5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Malcolm X audience in Germany is strongest.

Fig. 05

Top regions by affinity

Malcolm X fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~40K1.29×
02Berlin~20K1.28×
03Bremen~4K1.25×
04Baden-Württemberg~70K1.20×
05Hamburg~10K1.20×
06Nordrhein-Westfalen~100K1.12×
07Bayern~70K1.03×
08Rheinland-Pfalz~20K1.03×
09Schleswig-Holstein~10K1.02×
10Saarland~5K0.99×
11Niedersachsen~40K0.96×
12Brandenburg~10K0.78×
13Sachsen~10K0.74×
14Sachsen-Anhalt~8K0.74×
15Mecklenburg-Vorpommern~6K0.74×
16Thüringen~7K0.69×
Fig. 06

Affinity by region

Affinity by region — Malcolm X, Germany
0.69×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Malcolm X audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Malcolm X audience
#·InterestCategoryAffinity×
01Jada Pinkett SmithMovies & TV131.12×
02Good Will HuntingMovies & TV106.94×
03Catch Me If You CanMovies & TV81.15×
04Dallas Buyers ClubMovies & TV57.42×
05Senna (film)Movies & TV29.62×
06Denzel WashingtonMovies & TV25.87×
07Kristen BellMovies & TV20.00×
08Danny DeVitoMovies & TV20.00×
09Yvonne StrahovskiMovies & TV20.00×
10Rain ManMovies & TV20.00×
11American Beauty (1999 film)Movies & TV20.00×
12Hacksaw RidgeMovies & TV20.00×
13Band of BrothersMovies & TV19.70×
14Schindler's ListMovies & TV17.65×
15The Handmaid's TaleMovies & TV16.53×
16Fight ClubMovies & TV16.08×
17Inglourious BasterdsMovies & TV13.51×
18BeetlejuiceMovies & TV10.28×
19Jason MomoaMovies & TV8.41×
20TagesschauMovies & TV3.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Malcolm X audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Malcolm X audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.32×
IndividualismJOY1.30×
SpiritualityBALANCE1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Malcolm X audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.45×
CreativityOPEN0.59×
Healthy LifestyleBALANCE0.66×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Malcolm X have in Germany?

Malcolm X has an estimated audience of 377,594 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Malcolm X fans?

50.9% of Malcolm X fans are female, 49.1% are male, with an average age of 34.8 years.

03

Which brands do Malcolm X fans like most?

Malcolm X fans show strongest brand affinity for Good Will Hunting (106.94×), Jada Pinkett Smith (131.12×), and Catch Me If You Can (81.15×) over the country average.

04

Where do Malcolm X fans live in Germany?

Malcolm X fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Malcolm X fans also like?

Beyond Malcolm X itself, the audience over-indexes on Jada Pinkett Smith (131.12×), Catch Me If You Can (81.15×), Denzel Washington (25.87×), and Dallas Buyers Club (57.42×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politician audiences in Germany

See Malcolm X audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Malcolm X. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →