Master of Business Audience in Germany
Master of Business has an estimated audience of 468,883 people in Germany. 52.3% are female, 47.7% are male, average age 33.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Master of Business fan in Germany is 33.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Master of Business audience skews balanced with an average age of 33.6, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Master of Business fans
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 33.6 |
| Estimated audience size | 468,883 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 23,835 | 0.23× |
| Bayern | 21,360 | 0.28× |
| Baden-Württemberg | 18,183 | 0.28× |
| Sachsen-Anhalt | 16,881 | 1.39× |
| Thüringen | 16,554 | 1.39× |
| Mecklenburg-Vorpommern | 15,554 | 1.74× |
| Niedersachsen | 14,857 | 0.33× |
| Rheinland-Pfalz | 14,805 | 0.63× |
| Bremen | 14,090 | 3.51× |
| Brandenburg | 13,933 | 0.96× |
| Saarland | 13,744 | 2.39× |
| Sachsen | 12,882 | 0.56× |
| Schleswig-Holstein | 12,680 | 0.75× |
| Hessen | 12,104 | 0.34× |
| Berlin | 9,076 | 0.43× |
| Hamburg | 8,344 | 0.79× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 3.27 |
| Early Adopter Mentality | POWER | 1.93 |
| Risk Appetite | THRILL | 1.39 |
| Quality Awareness | PREMIUM | 1.38 |
| Sustainability | BALANCE | 1.36 |
| Need for Security | CONSERVATISM | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 18.4% |
| India | 14.3% |
| United States | 13.8% |
See Master of Business audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Master of Business. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.